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Yearbook of Varna University of Management
Volume XIII includes scientific articles and reports from the 16th International Scientific Conference on the topic of „The science and digitalisation in help of business, education and tourism“, September 7th -8th , 2020, Varna, Bulgaria.
Yearbook of Varna University of Management
Volume XII Includes scientific articles and reports from the 15th International Scientific Conference on the topic of „The science in help of business. Modern problems of the science, business, education and tourism“, July 3rd -5th, 2019, Varna, Bulgaria
Yearbook of Varna University of Management
This volume includes scientific articles and reports from the 14th International Scientific Conference on the topic of „The Modern Science, Business and Education“, 3rd-5th July 2018, Dobrich, Bulgaria
Using Organizational Culture to Resolve Business Challenges
Small and Medium Enterprises (SMEs) face numerous challenges in today's ever-changing business landscape, including excessive bureaucracy, limited government support, and difficulties accessing specialized personnel and cutting-edge technology. These obstacles have been further exacerbated by the COVID-19 pandemic, pushing SMEs to the brink and requiring innovative solutions to navigate the crisis successfully. Gerardo Reyes Ruiz's edited book, Using Organizational Culture Strategies for Adapting to Change, offers a transformative solution to these challenges. Through a collection of real success stories from around the world, the book demonstrates how organizational culture played a crucial...
Tourism and Geopolitics
With 29 contributors from across Europe and beyond, this work represents a unique and important resource that examines the many relationships between tourism and geopolitics, with a focus on experiences drawn from Central and Eastern Europe. It begins by assessing the changing nature of 'geopolitics', from pejorative associations with Nazism to the more recent critical and feminist geopolitics of social science's 'cultural turn'. The book then addresses the important historical role of Central and Eastern Europe (CEE) in geopolitical thinking, before exemplifying a range of contemporary interactions between tourism and geopolitics within this critical region. Pursuing innovative analytical paths, the book demonstrates the interrelated nature of tourism and geopolitics and emphasizes the freshness of this research area. Addressing key principles and ideas which are applicable globally, it is an essential source for researchers, teachers and students of tourism, geography, political science and European studies, as well as for diplomatic, business and consultant practitioners.
Artificial Intelligence, Big Data, Algorithms and Industry 4.0 in Firms and Clusters
This volume offers a wide-ranging discussion on the interrelations among AI, algorithms, big data, and Industry 4.0 to understand the importance of these new paradigms for the development of firms, districts, clusters, cities, regions, and innovation. Drawing on theoretical, empirical, and qualitative studies and using local perspectives, the chapters in this book explore theoretical aspects of AI and its evolution in social sciences, focusing on industry 4.0, smart cities, big data, and other related topics. They examine the role of industrial robots in employment, productivity, and knowledge absorption in industrial districts. They also discuss innovation in the context of local production...
New Technologies in Virtual and Hybrid Events
In the wake of the COVID-19 pandemic, events have swiftly transitioned to virtual and hybrid formats. This rapid shift has posed numerous challenges for organizers who are now tasked with navigating the digital landscape. From planning logistics to engaging participants, virtual and hybrid events are intricate and demand innovative solutions. New Technologies in Virtual and Hybrid Events is a comprehensive guide that provides practical strategies and insights to make virtual and hybrid events successful, efficient, and profitable. The book offers a platform to publish research on the practical challenges of virtual and hybrid events. It explores key topics such as platform assessment, audience engagement tools, AI integration, and ethical considerations in event technologies. By offering a deep dive into these areas, the book empowers readers to navigate the complexities of virtual and hybrid events with confidence.
The Routledge Handbook of Hotel Chain Management
Understanding the global hotel business is not possible without paying specific attention to hotel chain management and dynamics. Chains are big business, approximately 80 percent of hotels currently being constructed around the world are chain affiliated and, in 2014, the five largest brands held over a one million rooms. The high economic importance of the hotel chains and their global presence justifies the academic research in the field however, despite this, there is no uniform coverage in the current body of literature. This Handbook aids in filling the gap by exploring and critically evaluates the debates, issues and controversies of all aspects of hotel chains from their nature, fund...
Theory and Applications of Monte Carlo Simulations
The purpose of this book is to introduce researchers and practitioners to recent advances and applications of Monte Carlo Simulation (MCS). Random sampling is the key of the MCS technique. The 11 chapters of this book collectively illustrates how such a sampling technique is exploited to solve difficult problems or analyze complex systems in various engineering and science domains. Issues related to the use of MCS including goodness-of-fit, uncertainty evaluation, variance reduction, optimization, and statistical estimation are discussed and examples of solutions are given. Novel applications of MCS are demonstrated in financial systems modeling, estimation of transition behavior of organic molecules, chemical reaction, particle diffusion, kinetic simulation of biophysics and biological data, and healthcare practices. To enlarge the accessibility of this book, both field-specific background materials and field-specific usages of MCS are introduced in most chapters. The aim of this book is to unify knowledge of MCS from different fields to facilitate research and new applications of MCS.
