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Handbook of Tourism and Quality-of-Life Research
  • Language: en
  • Pages: 740

Handbook of Tourism and Quality-of-Life Research

Quality of life (QOL) research in tourism has gained much momentum over the last two decades. Academics working in this area research issues related to tourists and host communities. Practitioners are becoming increasingly interested in understanding the science that allows them to develop better marketing and managerial programs designed to enhance the quality of life of tourists. Tourism bureaus and government agencies are increasingly interested in issues of sustainable tourism, specifically in understanding and measuring the impact of tourism on the quality of life of the residents of the host communities. This handbook covers all relevant topics and is divided into two parts: research relating to travelers/tourists, and research relating to the residents of host communities. It is the only state-of-the-art reference book in its field and will prove invaluable to academics interested in QOL research, as well as tourism practitioners interested in applying the science of QOL in the tourism industry.

Review of Marketing Research
  • Language: en
  • Pages: 331

Review of Marketing Research

This volume provides case studies, analysis and frameworks, reviews key studies and techniques, offers theoretical explanations, identifies unanswered questions and research opportunities, and discusses significant managerial and policy implications as well as incorporating insights from multidisciplinary literatures in an integrative manner.

Creating Experience Value in Tourism, 2nd Edition
  • Language: en
  • Pages: 273

Creating Experience Value in Tourism, 2nd Edition

  • Type: Book
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  • Published: 2018-06-18
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  • Publisher: CABI

Research delivers a multitude of approaches to value creation, represented here as a set of definitions, perspectives and interpretations of how tourists, as customers, create value alone and with others. Now updated throughout, Creating Experience Value in Tourism, 2nd Editionprovides a clarification of these approaches as well as a practical translation as to how they can work within industry. Concluding with a summary of the areas for future research, this is a key resource for researchers, particularly those interested in experience value and co-creation, as well as a useful read for students of tourism and related industries.

Resiliency Models and Addressing Future Risks for Family Firms in the Tourism Industry
  • Language: en
  • Pages: 361

Resiliency Models and Addressing Future Risks for Family Firms in the Tourism Industry

  • Type: Book
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  • Published: 2021-05-07
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  • Publisher: IGI Global

Family-owned and family-run firms, which are mostly small and medium-sized enterprises, are important when it comes to tourist destinations. It is therefore essential to understand how family firms address future risks and the challenges they face as part of the tourism industry. Since family businesses play such an important role for the entire tourism industry, it is worthwhile to analyze this business type when it comes to organizational resilience. Further, the development of practical solutions from field or case studies are beneficial for creating valuable learning effects for both firms and destinations alike. The examination of one risk scenario and its successful or missing manageme...

Routledge Handbook of Trends and Issues in Tourism Sustainability, Planning and Development, Management, and Technology
  • Language: en
  • Pages: 652

Routledge Handbook of Trends and Issues in Tourism Sustainability, Planning and Development, Management, and Technology

The Handbook offers a comprehensive overview of theoretical and practical perspectives for tracking and interpreting trends and issues in tourism sustainability, planning and development, management, and technology. Tourism is a dynamic and unpredictable industry and understanding its trends and issues is critical for the successful and sustainable development of the private and public sector. As such, this Handbook proposes clear definitions and provides a systematic classification scheme for such analysing. It reviews trends and issues in four thematic areas of tourism: sustainability; planning and development; management and technology with contributions from 83 leading tourism scholars f...

International Business
  • Language: en
  • Pages: 565

International Business

This book provides students with a balanced perspective on business in a global environment, exploring implications for multinational companies in developed and emerging markets. This is the first text of its kind to emphasize strategic decision making as the cornerstone of its approach while focusing on emerging markets. Traditional topics, like foreign exchange markets and global competition, are contrasted with emerging operations, like Chinese market intervention and Islamic finance, to provide students with an understanding of successful business strategy. Readers learn to develop and implement these strategies across cultures, and across economic, legal, and religious institutions, in ...

Proceedings of the 2008 Academy of Marketing Science (AMS) Annual Conference
  • Language: en
  • Pages: 388

Proceedings of the 2008 Academy of Marketing Science (AMS) Annual Conference

  • Type: Book
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  • Published: 2014-11-05
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  • Publisher: Springer

Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 2008 Academy of Marketing Science (AMS) Annual Conference held in Vancouver, BC, Canada.​

Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty
  • Language: en
  • Pages: 386

Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty

  • Type: Book
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  • Published: 2014-11-10
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  • Publisher: Springer

​​This volume includes the full proceedings from the 2004 Academy of Marketing Science (AMS) Annual Conference held in Vancouver, Canada, entitled Assessing the Different Roles of Marketing Theory and Practice in the Jaws of Economic Uncertainty. It include papers aimed to create awareness of the issues, trends, and advances associated with current marketing theories and practices. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses ...

The Discursive Construal of Trust in the Dynamics of Knowledge Diffusion
  • Language: en
  • Pages: 407

The Discursive Construal of Trust in the Dynamics of Knowledge Diffusion

This volume stems from a workshop organised by the Corpus Linguistics and Language Variation in English Research Centre, known as CLAVIER, held at the Sapienza University of Rome, Italy. It brings together a series of double-reviewed studies on the nature of the dissemination of specialist knowledge in English, its transformation from being a mere repository of information into a proactive source of understanding and empowerment. Through the chapters, the various principles, conceptualisations, constructs and pragmatic dynamics of knowledge dissemination are shown in a range of discourse genres. The studies reveal the multi-levels of knowledge, its varied typology and its ongoing co-construc...

The Cambridge Companion to Postcolonial Travel Writing
  • Language: en
  • Pages: 291

The Cambridge Companion to Postcolonial Travel Writing

This Companion addresses an exciting emerging field of literary scholarship that charts the intersections of postcolonial studies and travel writing.