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Ventureblocks Simulation
Discover and create business opportunities based on your customer's need! VentureBlockshelps entrepreneurs to learn, practice, and master their pre-launch entrepreneurship skills through an interactive online simulation that shows participants how to conduct informative interviews, create customer insights, and identify potential business opportunities. Students achieve a deeper learning experience by developing their skills and building their confidence in a secure environment; all while being supported in every step of the customer development process with instant feedback for improvement. VentureBlocks is the perfect tool for students to practice talking to potential customers and discove...
Entrepreneurship
From Heidi Neck, one of the most influential thinkers in entrepreneurship education today, Chris Neck, an award-winning professor, and Emma Murray, business consultant and author, comes this ground-breaking new text. Entrepreneurship: The Practice and Mindset catapults students beyond the classroom by helping them develop an entrepreneurial mindset so they can create opportunities and take action in uncertain environments. Based on the world-renowned Babson Entrepreneurship program, this new text emphasizes practice and learning through action. Students learn entrepreneurship by taking small actions and interacting with stakeholders in order to get feedback, experiment, and move ideas forward. Students walk away from this text with the entrepreneurial mindset, skillset, and toolset that can be applied to startups as well as organizations of all kinds. Whether your students have backgrounds in business, liberal arts, engineering, or the sciences, this text will take them on a transformative journey.
Toxic Capitalism
The West is causing depletion of natural resources and environmental destruction with the help of questionable companies, financial institutions and governments. Today, all eyes are on China and its hazardous environment. Toxic Capitalism, a succinct volume jam-packed with informative but scary data, shows how to fight overconsumption and wastage. Yes, there is a solution. Only complaining will not guarantee the well-being of future generations. What you will discover and learn in the book: The reality of Global Warming How financial institutions and companies fail in their job How governments fail in their duty, vested interests at work How income inequality affects society The role of corr...
The IDEATE Method
Generating new ideas that create substantial value is at the very core of entrepreneurship. The IDEATE Method is an ideation method empirically proven to help students identify problems, develop creative solutions, and select the most innovate entrepreneurial idea. Authors Daniel Cohen, Gregory Pool, and Heidi Neck emphasize the importance of deliberate practice and repetition as they guide students through each phase of the method: Identify, Discover, Enhance, Anticipate, Target, and Evaluate. Goal-directed activities and self-reflection questions help students develop their entrepreneurial mindset and skillset.
Teaching Entrepreneurship
Teaching Entrepreneurship advocates teaching entrepreneurship using a portfolio of practices, including play, empathy, creation, experimentation, and reflection. Together these practices help students develop the competency to think and act entrepreneu
Global Entrepreneurship
Help Your Students Succeed as Global Entrepreneurs
Career Development and Planning
This comprehensive career text combines an innovative theory-based approach with practical knowledge developed during the authors’ combined 100 years of providing career services to college students. • Part One (chapters 1-5) focuses on cognitive information processing theory with detailed, practical examples of the application of the theory in typical career situations, including self-knowledge, occupational knowledge, and decision making. • Part Two (chapters 6-10) provides a multidisciplinary overlay of issues that affect career decisions, such as economic trends, the global economy, organizational culture, and family-work issues. • Part Three (chapters 11-15) focuses on concrete ...
