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Europeans Are Lovin' It? Coca-Cola, McDonald's and Responses to American Global Businesses in Italy and France, 1886–2015
From the French origin of Coca-Cola to McDonald’s sponsorship of the 2015 Milan Expo, the book presents the first comparative history of these multinational corporations in two Western European countries, addressing some compelling questions: to what extent our increasingly globalized world is persistently shaped by forms of American hegemony, and what are some of the forces that have been most effective at challenging the relationship between Americanization and globalization? Through the local history of global companies, the book tells a new story about not only the influence of American businesses in Europe but also the influence of European governments and societies on those American businesses and their adaptability.
Telenotes
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Through Their Eyes
Americans often forget that, just as they watch the world through U.S. media, they are also being watched. Foreign correspondents based in the United States report news and provide context to events that are often unfamiliar or confusing to their readers back home. Unfortunately, there has been too little thoughtful examination of the foreign press in America and its role in the world media. Through Their Eyes fills this void in the unmistakable voice of Stephen Hess, who has been reporting on reporting for over a quarter century. Globalization is shrinking the planet, making it more important than ever to know what is going on in the world and how those events are being interpreted elsewher...
Encyclopedia of Italian Literary Studies: A-J
Publisher description
Mission Italy
In 1987, Roy Orbison crowned his critical rehabilitation with this concert in Los Angeles, where he runs through his greatest hits with the help of some famous friends. Those joining the Big O for such classics as 'Only the Lonely', 'Crying', 'It's Over' and 'Oh, Pretty Woman' include Jackson Browne, T-Bone Burnett, Elvis Costello, k.d. lang, Bonnie Raitt, Steven Soles, J.D. Souther, Bruce Springsteen, Tom Waits and Jennifer Warnes.
The Media, European Integration and the Rise of Euro-journalism, 1950s–1970s
This book explains how the media helped to invent the European Union as the supranational polity that we know today. Against normative EU scholarship, it tells the story of the rise of the Euro-journalists – pro-European advocacy journalists – within the post-war Western European media. The Euro-journalists pioneered a journalism which symbolically magnified the technocratic European Community as the embodiment of Europe. Normative research on the media and European integration has focused on how the media might help to construct a democratic and legitimate European Union. In contrast, this book aims to deconstruct how journalists – as part of Western European elites – played a key role in elite European identity building campaigns.
The Hidden Power of the American Dream
On the day after the tragic terrorist attacks of 9/11, newspapers across Europe proclaimed, We Are All Americans in many different languages, crystallizing the solidarity that so many people around the world felt at that time. But in the years since, that beautiful friendship between Americans and Europeans evaporated, leaving in its place a growing resentment so deep that Americans traveled overseas with Canadian flags stitched to their backpacks while Europeans held candlelight vigils for the removal of President George W. Bush. Dell'Orto argues persuasively that the answer to the question of where do we go from here lies in whether non-Americans keep believing in the American dream. Only ...
Roman Letters
Reflections on daily life, politics, restaurants, art, and history during two months in Rome. With a detailed listing of restaurants. 258 pages; b&w photos by the author.
An Offer We Can't Refuse
The Mafia has maintained an enduring hold on the American cultural imagination--even as it continues to wrongly color our real-life perception of Italian Americans. Journalist and cultural critic De Stefano takes a look at the origins and prevalence of the Mafia mythos in America. Beginning with a consideration of Italian emigration in the early twentieth century and the fear and prejudice--among both Americans and Italians--that informed our earliest conception of what was the largest immigrant group to enter the United States, De Stefano explores how these impressions laid the groundwork for the images so familiar to us today and uses them to illuminate and explore the variety and allure of Mafia stories. At the same time, he addresses the lingering power of the goodfella cliché, which makes it all but impossible to green-light a project about the Italian American experience not set in gangland.--From publisher description.
