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Bernhard Rieger reveals how a car commissioned by Hitler and designed by Ferdinand Porsche became a global commodity on a par with Coca-Cola. The Beetle's success hinged on its uncanny ability to capture the imaginations of executives, engineers, advertisers, car collectors, suburbanites, hippies, and everyday drivers aross nations and cultures.
The world's most popular car, Volkswagen-or "the People's Car"-has earned its place in history. The VW Beetle chronicles the development and rise to worldwide popularity of the famed "punch-buggy," invented in Germany in the 1930s. This peculiar history includes the makings of all models, engines, and body styles through 1967-and the key people responsible for its development.
Every aspect of the Beetle's lengthy history described and analysed - from Porsche's design for Hitler, the British rescue after the war, 20 years of glorious expansion to create a world phenomenon, followed by a determined effort to rid VW of its heritage and finally a successful exile to South America.
Surveys the history of the car known as the Volkswagen Beetle, describing how its popularity endured despite the fact that it was not sold in the United States between 1975 and 1998.
The Beetle’s full story, from concept in pre-war Germany through 55 years of production & 22-million sales around the world. Colour features on 21 milestone models. Includes many sidebars & panels detailing Beetle facts, figures, feats, advertising, & more. The complete book of the Beetle.
The definitive illustrated history of a true world beater. Discover the full story of the amazing VW Beetle--from pre-war KdF-Wagen to today's New Beetle. The book features a color technical appendix illustrating chronologically the major design modifications made during the Beetle's lifetime. Full-color studio photography of 26 milestone models.
This all-color book details the ubiquitous Beetle, from its beginnings in Germany, through its introduction in the United States in 1949, to the demise of the coupe in 1976 and the convertible in 1979, through the introduction of an all-new Bug. Burt lays out the complete evolution of this unique automotive milestone from "People's Car" to counterculture icon.
Build and modify your Volkswagen Beetle using today’s greatest aftermarket parts while implementing historic and modern modifications! If ever a car rolled off the factory floor in the form of a blank slate, the VW Beetle is it. In fact, after taking delivery of their beloved Bug, many owners began modifications and customizations to personalize their favorite German compact. Perhaps the most charismatic automobile ever, the Volkswagen Beetle was the longest-running, most-manufactured automobile on a single platform in automotive history. From 1938 to 2003, more than 21.5 million Bugs were assembled, distributed, and sold on nearly every continent in the world. If there’s a component tha...
Traces the history, development, and design of the Volkswagen Beetle starting with its origins in Nazi Germany, to its appeal among college students in the 1960s, and its nostalgic but modern version introduced in 1998.
From its beginning, the Volkswagen Beetle was unlike any other car in the world. Round and friendly, the Beetle truly became a peoples car, bringing joy to owners around the world. Volkswagen is much more than the Beetle, however. Inside, read about this constantly innovative car maker and see the models that have made it one of the worlds most valuable and popular brands. So many cars, so little time! The world of cars is packed with all shapes and sizes of vehicles, inspiring fans around the world. Whether you love powerful cars or the thrill of an open top . . . whether you long for peoples cars or massive SUVs, or whether you wish for the ultimate dream car, this series has your number. ...