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Consumer Behaviour
A consumer behaviour textbook that "places the subject clearly within its economic, psychological, sociological and historical context. The authors include numerous examples, cases and sociodemographic data and provide complete coverage of core topics together with important new ones". Includes: Financial behaviour ; Welfare, wellbeing and property ; Families and household production ; Consumption and the environment ; Shopping behaviour.
Strategic Marketing and the Future of Consumer Behaviour
The authors of this book reconsider the dominant marketing paradigm in the context of a contemporary market in which marketing developments increasingly restrict the effectiveness of marketing activities. Consumers are thus overloaded with products, services, channels and information, but fail to grasp the differential value of the commercial offers being made. Theo B.C. Poiesz and W. Fred van Raaij develop a new marketing perspective that differs dramatically from the current concept. They do this via the extrapolation AND COMBINATION of several major trends: the formation of product and service packages, the development of long-term relationships, the increasing focus on individualization,...
Economic Psychology of Travel and Tourism
Here is an informative overview of economic psychology as applied to the study of travel and tourism. Economic psychology provides evidence about the behavior of consumers that is instrumental for the development of economic theory as well as for marketing, consumer policy, and research on travel and tourism. Economic Psychology of Travel and Tourism stimulates new approaches to the study of travel and tourism. Chapters contain empirical studies and explore conceptual and theoretical perspectives of the sociopsychological mechanisms that underlie travel and tourism demand and the economics of destinations. This book is a helpful resource for travel and marketing professionals and advanced st...
Psychology in Economics and Business
This book is targeted at students of economics and business administration and presents the state of the art in behavioral economics and economic psychology and their applications to economics and business. It discusses economic psychological themes, information processing, and applications in fields including entrepreneurial behavior, perceptions of price, risk, inflation and economic activities, and economic socialization.
Handbook of Economic Psychology
The idea to publish a Handbook of Economic Psychology came up as a natural consequence of a discussion concerning appropriate reading material for courses in economic psychology. The discussion took place a few years ago in the Department of Economic Psychology at Tilburg University, The Netherlands. It was noted that there was a surprising lack of collections of pertinent readings, to say nothing about the lack of textbooks in the English language. So the present editors, who had been involved in the discussion, decided to start working on a Handbook. The situation has changed quite a lot since then. There are now a number of books, internationally available in the English language, in econ...
Cases in Consumer Behaviour
Consumer behaviour involves the mental, emotional and physical activities that people engage in when selecting, purchasing, using and disposing of products and services so as to satisfy needs and desires. This is a collection of case studies contributed by lecturers from all over Europe. The cases reflect the major themes developed in the te×tbook "Consumer Behaviour: A New Perspective".
Applied Social Psychology
An introduction to how social psychological theories, methods and interventions can be applied to manage real-world social problems.
Handbook of Contemporary Behavioral Economics
At a time when both scholars and the public demand explanations and answers to key economic problems that conventional approaches have failed to resolve, this groundbreaking handbook of original works by leading behavioral economists offers the first comprehensive articulation of behavioral economics theory. Borrowing from the findings of psychologists, sociologists, political scientists, legal scholars, and biologists, among others, behavioral economists find that intelligent individuals often tend not to behave as effectively or efficiently in their economic decisions as long held by conventional wisdom. The manner in which individuals actually do behave critically depends on psychological, institutional, cultural, and even biological considerations. "Handbook of Contemporary Behavioral Economics" includes coverage of such critical areas as the Economic Agent, Context and Modeling, Decision Making, Experiments and Implications, Labor Issues, Household and Family Issues, Life and Death, Taxation, Ethical Investment and Tipping, and Behavioral Law and Macroeconomics. Each contribution includes an extensive bibliography.
Moral Dimension
Blending elements of psychology, philosophy, and sociology with economics, Etzioni presents a bold new vision of the social sciences - one which proposes that broader moral, social and political concerns modify economic behaviour and shape individual decision-making. In establishing the necessitary of moral and social considerations in economic behaviour, he provides a provocative new framework for a more comprehensive, ethical and realistic approach to the social sciences today.
Elitism, Populism, and European Politics
In the 1990s there has been an increasingly widespread sense that the governing elites are losing touch with their peoples. leaders are no longer able to count upon the acquiescence of their citizens to which they were accustomed. The disenchantment has resulted in the loss of public support for the political institutions of both the individual European nation states and of the European Union. Taking elitism and populism as the opposite poles between which the political leaders need to steer, the contributors successively consider why there appears to have been a degeneration in the quality of elite leaders, with civil societies turning against their governments and the elite mediators between the powerless and the powerful. The agenda-setting role of the media, the rival appeals to representation and referendum, the problems encountered by political parties and organised interests, and the tensions between public demand and economic constraints are all discussed. The chapters suggest that the need to lead from the front rather than from behind remains indispensable in elitist democracies.
