Welcome to our book review site go-pdf.online!
You may have to Search all our reviewed books and magazines, click the sign up button below to create a free account.
Digital Transformation, Perspective Development, and Value Creation
This edited collection aims to provide relevant theoretical frameworks and the latest empirical research findings in the area of business management. It covers case studies provided by teachers visiting the University of Economics in Katowice, Poland, within Erasmus and CEEPUS Programmes. Over 12 years, approximately 25 teachers have been coming year by year to Katowice, presenting their monographic lectures and participating in seminars on their research results and educational achievements. This book contains descriptions of case studies, elaborated by Erasmus and CEEPUS teachers, illustrating that the case study is a method of research as well as a method applied in education and emphasiz...
Jazyk a politika: na pomedzí lingvistiky a politológie II.
Zborník príspevkov z 2. ročníka medzinárodnej vedeckej konferencie zo dňa 22.6.2017. Fakulta aplikovaných jazykov, Ekonomická univerzita v Bratislave, Bratislava.
Intuition, Trust, and Analytics
In order to make informed decisions, there are three important elements: intuition, trust, and analytics. Intuition is based on experiential learning and recent research has shown that those who rely on their “gut feelings” may do better than those who don’t. Analytics, however, are important in a data-driven environment to also inform decision making. The third element, trust, is critical for knowledge sharing to take place. These three elements—intuition, analytics, and trust—make a perfect combination for decision making. This book gathers leading researchers who explore the role of these three elements in the process of decision-making.
The Guerrilla Marketing Handbook
Marketing strategy for maximum return, for large & small businesses.
Nature-Inspired Sensors
Nature-Inspired Sensors presents and discusses the basic principles and latest developments in nature-inspired sensing and biosensing materials, along with the design and mechanisms for analyzing their potential in multifunctional sensing applications. Sections provide a comprehensive review of certain fundamental mechanisms in different living creatures including humans, animals, and plants. In addition, the book presents and discusses ways for imitating various nature-inspired structural features and their functional properties such as hierarchical, interlocked, porous, bristle-like structures, and hetero-layered brick-and-mortar structures. Sections also highlight the utility of these str...
Celebrity Sells
Celebrities have always captured the imagination of the public. In today's age of consumerism, their ability to influence our behaviour can be seen worldwide. Harnessing this power can reap huge rewards for business — the Jamie Oliver campaign helped turn around Sainsbury?s fortunes, with the return on investment estimated at £27.95 for every advertising pound spent; sales of Walker?s Crisps increased by 105% thanks to Gary Lineker; One to One re-launched its brand with stars including Kate Moss and Elvis Presley. Celebrity Sells demonstrates the awesome power of famous names, when skilfully used, to sell brands and offers practical advice on how to develop and advertise a brand using celebrities, including: How to choose the right celebrity for your brand How to build your brand using a celebrity How to manage relationships with celebrities How to protect celebrity and brand reputation
Is Man a Robot?
The modern robot is developing immense functional versatility and - many would say - powers of judgement, reason, and the ability to discriminate between behavioural options (the rudiments of free will). We can see, with only a little imagination, how robots will progressively acquire human-like capabilities and characteristics. Indeed we may ask whether there are any human preserves upon which the robot will not one day encroach. And this suggests the associated question - is it possible to interpret human beings themselves in robotic terms?
Między ekskluzją a inkluzją w edukacji religijnej
Wszystkie zgromadzone w tomie teksty, które polecamy lekturze Czytelników, w naszym przekonaniu składają się na interesujący, bogaty, wielowymiarowy, niejednokrotnie również problematyczny oraz inspirujący do dalszej refleksji materiał ukazujący złożoność i wewnętrzny potencjał pedagogiki religii. Sądzimy, że w obecnych warunkach społeczno-kulturowych i politycznych, w jakich znajdują się społeczeństwa zachodnie, namysł nad szeroko rozumianą edukacją religijną jest – wobec wskazanych w naszym wprowadzeniu zjawisk i problemów – istotny i nader pilny.
