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This book offers readers insights into the transformations taking place in the presentation of gender portrayals in television productions aimed at younger audiences.
This volume presents an analysis of the children's television community--the organizations, major players, and approaches to programming--and offers an overview of the history, current state, and future of children's TV. The Children’s Television Community is highly informative for educators, industry professionals, and practitioners in media, developmental psychology, and education.
“[An] accessible, well-researched introduction to the people and principles behind the show’s creation . . . Essential.” —Choice (An Outstanding Academic Title of the Year) By the late 1960s more than a few critics of American culture groused about the condition of television programming and, in particular, the quality and content of television shows for children. In the eyes of the reform-minded, commercial television crassly exploited young viewers; its violence and tastelessness served no higher purpose than the bottom line. The Children’s Television Workshop (CTW)—and its fresh approach to writing and producing programs for kids—emerged from this growing concern. Sesame Str...