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"Foreword by Thomas H. Davenport, Director, Accenture Institute for Strategic Change, and author, The Attention Economy Business operates in a universe of knowledge, with information traversing seemingly infinite pathways between management, employees, customers, suppliers, shareholders, authorities, and more. How can companies ensure that the information being shared is relevant, timely, and above all, accurate? The answer to this question comes from the world-recognized experts that have contributed to Knowledge Management and Networked Environments. Featuring luminaries like Accenture's Tom Davenport, as well as leading academics, this book sheds new light on the strategic needs and technological advances that are shaping the way we create, disseminate, and use knowledge -- then explains how businesses can stay ahead of the curve by maximizing the power of information. An unparallelled team of experts lends unique and deep insight into one of the most important issues in the eEconomy."
The paradigm of social network analysis (SNA) is widely recognized as a potential approach to analyze, evaluate, and influence communication processes. The author argues that SNA proves useful as a theoretical concept and as a practical tool for knowledge communication in research and development (R&D). The context of innovative knowledge generation in organizational R&D environments is introduced very broadly with reference to the existing literature. The pragmatic approach of networks is outlined as a powerful concept to grasp the social relationships between individuals as well as between social aggregates for conceptual and analytical purposes. Based on three case studies, methods of SNA are simplified and illustrated according to their basic steps to meet practical needs and show their usefulness for business practice. Moreover, the book provides examples for interventions and follow-up activities to improve processes of organizational knowledge communication based on SNA.
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