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Strikingly Bold Musings That Challenge Old Beliefs
FOLKS FAMILIAR WITH THE TEXT OF THIS BOOK recommend thinking persons read this book. The author's thoughts are unique, engaging, and needed, especially in the insane world we are currently living in. Individuals, of all stripes, need to read and understand what the author is revealing to them. Someone, somewhere, is having doubts about the way they were brought up and programmed to believe in religion, God, and all other such "tales." This book is a breath of fresh air, with dozens of reasons why individuals are correctly justified in attempting to break out of that programmed spell, that internal nagging about sin, coupled with religion's fanciful infections it has infused them with. This b...
The Customer Trap
American business is dysfunctional. Companies of all sizes follow the mistaken belief that their products and services are best sold through mega-customers with pervasive market reach, such as Amazon and Walmart. Far too many business leaders fail to realize—until it is too late—that the relentless pursuit of volume at all cost is not the key to long-term profits and success. The Customer Trap: How to Avoid the Biggest Mistake in Business is Thomas and Wilkinson’s sequel to The Distribution Trap: Keeping Your Innovations from Becoming Commodities, which won the Berry-American Marketing Association Prize for the best marketing book of 2010. The Distribution Trap contended that cracking ...
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