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A collaboration among more than 20 business experts, this book looks at the whole process of setting up a new business with success in mind. A wide range of topics is covered, including business set up and vision, marketing, selling, finance, working in and managing teams, working from home and beating procrastination, networking internationally, and collaboration.
Fully updated to reflect the latest developments in e-marketing, this useful text unpicks the challenges of e-marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date study of effective marketing strategies.
Features a five part structure covering: Foundations; Principles; Techniques; Analysis; and Management and Policy. This book includes chapters on Distributed GIS, Map Production, Geovisualization, Modeling, and Managing GIS. It offers coverage of such topics as: GIS and the New World Order; security, health and well being; and the greening of GIS.
The NLP Professional gives you the practical tools to start, run and grow a successful professional, efficient and ethical NLP-led business. Breaking down the What, How and Why of being an NLP Professional. Karen Falconer is the CEO and driving force of ANLP International CIC, the world's most successful independent Association for NLP Professionals. ANLP runs the largest international NLP annual conference. Karen brings her vast experience of running successful companies, working with SME businesses as a Management Accountant and her skills as a certified NLP Trainer together to create this book. It gives easy-to-follow, practical advice on how to start, run and grow an efficient, professio...
This introduction explains how to use geographical information systems (GIS), both in practice and in principle.
In this incisive and challenging book, leading executive marketing strategist Gibbins-Klein presents an exciting, systematic approach to becoming a REAL Thought Leader and gaining recognition and credibility.
The 1993 edition of the official guide to the organization, staffing and tasks of the Civil Service and Next Steps Agencies. Improvements include: an appendix of abbreviations and acronyms used for individual departments, agencies and other organizations; and more departmental fax numbers.