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How the Chinese See the Europeans
This book is the result of a study carried out in Guangzhou (Canton), financed by the European Union and focusing on the perceptions that the Chinese have of Europe and Europeans. The perceptions tell us nothing or little about the social reality and the real behaviour of others. They are above all an implicit confrontation with the values of those who pronounce them. They act as a projection. Here, they express the framework of thought and implicit values of the Chinese, at the same time as they give a true idea of what the Chinese think of Europeans. It is the role of the social sciences to deconstruct these perceptions in order to objectivize them, that is to say put into perspective their link with the reality described. This done, it is possible to create a certain distance in relation to what is expressed, a certain relativism, the existence of which is necessary in an intercultural perspective.
Digital Futures, Digital Transformation
This book provides an integrated overview of key trends in digital transformation, taking into consideration five interrelated dimensions: strategy and business models, society, organization, technology and regulation. As such, it provides a framework for the analysis of digital business transformation and its emerging factors, analyzing twenty-five key trends in terms of their future impact. On that basis, the book then delineates a new approach centered on the mutually accelerating links between multiple value creation spaces. It proposes a new mode of production – accelerated production of links (acceluction) – and analyzes it with respect to the still-dominant concept of lean production. Based on the results of the international CIGREF research program ISD, the book presents a valuable perspective of the expected impact of the abundance of networks and data as critical resources for enterprises beyond 2020.
Chine-France : connaître et reconnaître
En 1964, la France fut la première puissance occidentale à reconnaître la Chine populaire. Depuis cette date, les relations bilatérales entre les deux pays ont connu des progrès remarquables, mais aussi des moments de perturbation. Ce volume est le fruit du septième séminaire interculturel sino-français de Canton, organisé par l’Université des Études Étrangères du Guangdong à l’occasion de la célébration du 50e anniversaire de l’établissement des relations diplomatiques franco-chinoises. Cette rencontre avait pour objectif de susciter des réflexions sur des problèmes rencontrés dans les coopérations bilatérales et sur l’avenir des échanges entre les deux pays. ...
Fuelling Economic Growth
The private sector is playing an increasingly important role in the funding of scientific research. As public sector research declines in the countries of the north and the south, research and development carried out by the private sector becomes more important for innovations that have economic potential. In some cases networks between local firms and multinationals can support learning which leads to economic growth. What are the policies which support such partnerships and what are the institutional arrangements that foster research? Seven case studies from Argentina, China, Costa Rica, El Salvador, Tanzania, Peru, the Philippines and Vietnam examine how policies have been developed and implemented to encourage innovation.
China Perspectives
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The Single Currency and European Citizenship
Established in 2002, the Euro is now the currency of 17 countries used by over 335 million people daily. Although the single currency is much discussed in terms of macroeconomics and global finances, policymakers rarely address its impact on European citizenship in social, cultural, political, and everyday life economics terms. This hidden side of the single currency is the focus of the essays, which use various approaches, from economic history and political sociology to citizenship and legitimacy, to reveal the connections between the Euro and European citizenship. This timely contribution by renowned experts provides a greater understanding of the Euro at a time when it is not clear whether it should be celebrated or commemorated, and looks into aspects of the single currency that are the base of the social trust that supports it and that is at stake in the present crisis. It will be an essential tool to anyone studying the political, social, and economic development of the E.U.
中国与欧盟的相互认知：媒体的视角
對於中國和歐盟雙方而言，提升彼此的可見度是發展雙邊關係的一項首要任務。現在中國和歐盟之間存在著巨大的誤解，並且到目前為止，幾乎還沒有人對歐盟/中國媒體及其對中歐關係的影響進行研究。本書旨在填補這方面研究的空白，關注中國媒體對歐盟的報導以及中國公眾對歐盟的看法，歐盟媒體對中國的報導以及歐盟公眾對中國的看法。本書還對多媒體時代中國和歐盟面臨的機遇和挑戰，以及大眾傳媒對中歐關係產生的影響進行了探討。
Handbook of Anthropology in Business
The first comprehensive work on the burgeoning field of business anthropology, this innovative reference book, including more than 60 international scholar-practitioners, provides a foundation for the field for years to come.
Comment les femmes chinoises voient les femmes françaises
L'image des femmes françaises en Chine se distingue par l'excellence : les femmes chinoises d'aujourd'hui parlent de la beauté, de la vie amoureuse et de l'attitude envers la vie des femmes françaises tout en les prenant comme un idéal et un modèle. Cette image, en tant qu'imaginaire, reflète les différences aussi bien entre les cultures chinoise et française qu'entre les générations et entre les classes sociales au sein de la société chinoise. Elle met particulièrement en relief l'angoisse due à ces différences intensifiées par l'identité féminine elle-même. Par le biais des énoncés concernant cette image que nous avons recueillis via les réseaux sociaux, les entretiens et les conversations quotidiennes auprès des femmes chinoises, nous décortiquons l'identité de ces dernières en analysant leurs dilemmes, leurs choix, leurs envies et leurs aspirations.
