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Zero to Sold
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The Embedded Entrepreneur
Embedded Entrepreneurs find customers and build a solution for and with them. Learn how to think "audience-first."
Start Small, Stay Small
Start Small, Stay Small is a step-by-step guide to launching a self-funded startup. If you're a desktop, mobile or web developer, this book is your blueprint to getting your startup off the ground with no outside investment.This book intentionally avoids topics restricted to venture-backed startups such as: honing your investment pitch, securing funding, and figuring out how to use the piles of cash investors keep placing in your lap.This book assumes: You don't have $6M of investor funds sitting in your bank account You're not going to relocate to the handful of startup hubs in the world You're not going to work 70 hour weeks for low pay with the hope of someday making millions from stock o...
Build an Orchestrator in Go (From Scratch)
Understand Kubernetes and other orchestration systems deeply by building your own using Go and the Docker API. In Build an Orchestrator in Go (From Scratch) you will learn how to: Identify the components that make up any orchestration system Schedule containers on to worker nodes Start and stop containers using the Docker API Manage a cluster of worker nodes using a simple API Work with algorithms taken from cutting-edge Google Borg research papers Demystify orchestration systems like Kubernetes and Nomad Orchestration systems like Kubernetes coordinate other software subsystems and services to create a complete organized system. Although orchestration tools have a reputation for complexity,...
The Minimalist Entrepreneur
'Pay attention' - Jason Fried, founder and CEO of Basecamp, bestselling author of ReWork A revolutionary roadmap for building startups that go the distance Cracks are forming in the myth of the VC-funded, IPO-driven billion-dollar company. They're unprofitable, unethical and unsustainable - so why bother chasing unicorns? The Minimalist Entrepreneur is the manifesto for a new generation of founders who would rather build great companies than big ones. Packed with hard-won, battle-tested lessons from Lavingia's own journey of building Gumroad, The Minimalist Entrepreneur teaches founders how to start from anywhere to build any kind of software-enabled business. You will learn how to: resist investments that set you up to fail; run a tight ship amid the rise of the gig economy and remote work; develop and release products without failing fast or often; get to profitability and stay there. The Minimalist Entrepreneur offers essential knowledge for every founder aspiring to build a business worth building.
How to Improve Absolutely Anything
"I am not an organized person. Never have been, never will be."Yes, you are. Yes, you can. And I will show you: How to Improve Absolutely Anything.Are you tired and frustrated with always losing your keys? Do you have a recurring task at home or at work that bugs you to complete it? When was the last time you took inventory and organized your life? I will show you some amazingly easy concepts that can help you improve these situations and many more. You can learn how to use these concepts at home first (because let's face it, lately we are spending A LOT of time there) and then how to implement them at work. Everyone-yes, everyone-in every role, every house, every company, and every industry in the world can benefit from applying the concepts in this book. This book will save you time AND money. No magic potion is required. I promise. Let's get started!
A Self-Help Guide for Copywriters
From aspiring to expiring copywriters, this book will help you become a more efficient, more confident creative. In other words, you'll make more money. And friends. It's a little about the creative process and a lot about the craft of writing headlines, with over two hundred example ads. If you're looking for "killer headline formulas that can't fail," "data-driven headline conversion hacks," "SEO secrets (Google doesn't want you to know)," or "can't-miss clickbait headlines," you can find everything you need in a search bar. If you want to learn how to come up with a crap ton of ideas and turn them into headlines that bring personality to your writing, click add to cart. Oh, and as much as...
The NFT Handbook
Learn how to create and profit from NFTs The NFT Handbook is a detailed guide on how to create, sell and buy non-fungible tokens without the need for a technical background. Learn exactly what NFTs are, how they evolved, and why they have value. We’ll delve into the different types and aspects of NFTs and discuss the different NFT marketplaces and the pros and cons of each. Create Your Own NFTs: Step by step instructions on all aspects of NFT creation, including what types of content to use, where to source content, adding artistic design, writing the NFT’s description, adding optional unlockable content and setting an optional ongoing royalty. Mint Your NFTs: You’ll learn the process ...
Deploy Empathy
Deploy Empathy will help you learn the skill of interviewing your customers-learning to truly listen to them-so that you can pull out their hidden needs, desires, and processes.Empathy is a skill that anyone can learn. Armed with the tactics you'll learn in this book and the toolbox of scripts and phrases, you'll be able to sell more of your existing product, build the right features that will delight your customers, and stop churn in its tracks.By the end of this book, you'll be able to interview customers and potential customers with confidence."A smart look at one of business's most overlooked but critical topics." - Morgan Housel, Partner at Collaborative Fund and Author of the Internati...
This Is Personal
Sending highly relevant, personal, and timely messages to your email list is essential for winning new customers and keeping current ones happy. This Is Personal offers a paradigm-shattering marketing model for meeting customers where they are. Most companies send “one-size-fits-all” communication to everyone in their audience, leading to low engagement on their social media channels and emails left unread in their customers’ inboxes because it’s unclear to recipients how this information helps them. But all businesses, from banks to local butchers, depend on their latest promotions and product announcements reaching and personally resonating with their customers. This Is Personal he...
