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Generation What?
A collection of essays by young writers recounting their awkward, and often painful, quarter-life crises.
Culture Conglomerates
Explains conglomeration and regulation in the film and television industries, covering its history as well as the contemporary scene. Useful as a supplement for a variety of media courses, this text includes synopses of key media regulations and policies, discussion questions, a glossary, and entertaining boxed features.
Viewer Discretion Advised
Viewer Discretion Advised shows where our media has gone wrong and what we can do about it. Established media critic Jeffrey McCall illustrates the problems with much of contemporary media content, why it is this way, and how consumers can actively shape the media. He sets out to increase our understanding of how different media work and how media content affects us daily, addressing a number of key media issues. McCall explains how the news agenda is shaped and why it fails to effectively inform the citizenry; how the First Amendment does and doesn't work; and how to manage children's media use. He further highlights the overwhelming influence of big media corporations in dictating cultural standards and the government's role in regulating the media. The final chapter is a helpful guide on how readers can actively challenge media companies. Stop complaining about media content—change it!
Women's Political Discourse
Following an overview of women's political discourse from the early twentieth century, this book features selected women governors, representatives, and senators of the past several decades, from Jeannette Rank in the first woman elected to the US House of Representatives to Hillary Rodham Clinton.
Covering Your Campus
Newsrooms--and campus newsrooms are no exception--are chaotic, fast-paced, and lively. That's why we love them. But reporting news is an important business, and everyone involved in that business needs some guidance and structure. Covering Your Campus provides the advice, rules, guidelines, and encouragement that every campus newspaper staff needs, without talking down to students or telling them what to do. The reporters and editors of campus newspapers aren't yet professional journalists, but courts have determined that student journalists share the rights and responsibilities of professionals, just as much as campus newspapers are genuine community publications. Laying down the foundation for a healthy publication, Covering Your Campus further helps guide students toward making their newspapers and websites even more indispensable to their campus community life. Its aim, which it shares with the student journalists it addresses, is to make the news, opinions, and entertainment offered in student publications reliable and highly esteemed.
Chicanas in Charge
No state has a greater density of Chicano community leaders and politicians than does Texas. This study examines the lives and politics of a distinguished group of Chicana women who have risen to positions of power. The authors profile women who serve in various public capacities—federal judges, candidates for Lieutenant Governor, a statewide chair of a political party, and members of school boards and city and county governments. The diverse careers of these women offer rare glimpses of the kinds of struggles they face, both as women and as members of the Chicano community. Chicans in Charge will be of great value to those interested in gender studies, political science, local government, public policy, oral history, biography, and Chicano studies.
Street-Smart Advertising
Even the most creative minds need stimulation. Inspiration can come from examples of exceptional work, exercises designed to motivate, or time to reflect. The more inventive pieces the mind takes in, the more resources it has to draw from. Street Smart Advertising: How to Win the Battle of the Buzz contains countless examples designed to jump-start the right side of the brain. Margo Berman's book is packed with memorable uses of new media, exciting on-strategy marketing, creative online work, and insightful quotes by giants in the advertising industry. She offers innovative techniques to generate 'sticky' slogans and headlines, easy-to-apply copywriting tips, and practical revision strategie...
Urban Communication
City leaders now confront a global competition for economic investment, and urban elites are casting about for strategies that promise to secure a share of this future of global economic growth. However, many of these strategies are largely symbolic in nature. City leaders, for example, compete for the Olympics so they can broadcast spectacular urban vistas to global television audiences. Officials pour public funds into tourist amenities to cultivate an image of vitality and renewal. But how are the local politics of urban redevelopment intertwined with the global politics of circulating vital urban images? Urban Communication brings together scholars from communication, cultural studies, and urban sociology to explore the symbolic dimensions of contemporary city-building, drawing on case studies from around the world.
Message Control
"Message Control" a look at what shapes news that comes from the presidential campaign trail comes out of the author's experience traveling with campaigns, interviews with other journalists who have covered campaigns from the road, and research on campaign news. Elizabeth Skewes, a journalism professor, begins to answer the question of why political coverage focuses on personalities and peccadilloes when studies show the public wants less of that and more discussion of political issues.
Rethinking Environmental History
This exciting new reader in environmental history provides a framework for understanding the relations between ecosystems and world-systems over time. Alf Hornborg, J. R. McNeill, and Joan Martinez-Alier have brought together a group of the prominent social scientists, historians, and geographical scientists to provide a historical overview of the ecological dimension of global economic processes. Readers are challenged to integrate studies of the Earth-system with studies of the world-system, and to reconceptualize the relations between human beings and their environment, as well as the challenges of global sustainability.
