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King Chemo
"Kevin is a 10-year-old boy with an active imagination who has returned to the hospital for chemotherapy to treat his leukemia. Kevin is convinced that leukemia doesn't actually exist but is rather a plot by the "Powers That Be" to control all children. Melissa is a mature 10-year-old girl who also is a chemotherapy patient. She very meticulously takes all medicines, studies all the available information, and follows all of the doctor's advice. When Kevin and Melissa meet, Kevin tries to convince Melissa that the doctors are the evil "Powers That Be." Melissa is skeptical, but Kevin encourages her to use her imagination and join him on his quest to discover who is behind the plot. In a serie...
Sport Marketing
This edition presents cutting-edge conceptual and empirical approaches for managers to conduct relationships with consumers.
American Theatre
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Sports Marketing
Now in a fully revised and updated 5th edition, Sports Marketing: A Strategic Perspective is the most authoritative, comprehensive and engaging introduction to sports marketing currently available. It is the only introductory textbook to adopt a strategic approach, explaining clearly how every element of the marketing process should be designed and managed, from goal-setting and planning to implementation and control. Covering all the key topics in the sports marketing curriculum, including consumer behavior, market research, promotions, products, pricing, sponsorship, business ethics, technology and e-marketing, the book introduces core theory and concepts, explains best practice, and surve...
Modern American Drama: Playwriting 2000-2009
The Decades of Modern American Drama series provides a comprehensive survey and study of the theatre produced in each decade from the 1930s to 2009 in eight volumes. Each volume equips readers with a detailed understanding of the context from which work emerged: an introduction considers life in the decade with a focus on domestic life and conditions, social changes, culture, media, technology, industry and political events; while a chapter on the theatre of the decade offers a wide-ranging and thorough survey of theatres, companies, dramatists, new movements and developments in response to the economic and political conditions of the day. The work of the four most prominent playwrights from...
"We Will Be Citizens"
A dozen essays by a range of established scholars and performing artists address issues in post-1969 American gay and lesbian theatre and drama, the period after the raid at the Stonewall Inn helped spawn a "gay revolution." The collection covers playwrights, millennial dramatists, and actors while exploring the history of gay-themed theatre and drama, the breadth of stage roles, and the dramatic representation of homosexual characters from various perspectives. These include the impact of AIDS, contemporary American politics, images of homophobia, gay-themed plays aimed at Theatre for Youth audiences, and other topics.
Fans
Eine grundlegende Publikation der zeitgenössischen Fanforschung in der überarbeiteten Neuauflage.Fans sind ein weit verbreitetes und vielfältiges Phänomen: Menschen sind Fans von Fußballvereinen, Musikern, Filmstars, Automarken usw. Es gibt Fans in verschiedenen Altersgruppen und Schichten. Die hier versammelten Beiträge analysieren Fans hinsichtlich ihrer spezifischen Emotionalität, ihrer Kultur und Lebensführung, ihrer Sozialisation und Sozialstruktur, ihres Konsumverhaltens, ihrer Mediennutzung und ihrer politischen Partizipation. Thematisiert werden außerdem die internen Abgrenzungen in Fan-Szenen, Fragen der Migration und Globalisierung von Fans, Geschlechterkonstruktionen in Fan-Gemeinschaften sowie die Geschichte des Fantums.
The Dramatic Moment of Fate: The Life of Sherlock Holmes in the Theatre
Sherlock Holmes has been a beloved character from his first story, and his mystique endures to the modern age in print, on screen - but he has had a long life in the theatre as well. Where did it begin? What are the themes, stories, and characterizations that make his stage presence unique and just as enduring? Follow his trail on the stage as author Alexandra Kitty curates his fascinating theatrical world throughout the decades: from unlikely Off-Broadway musicals to lauded slapstick comedies, to more traditional and gripping portrayals of his iconic stories and new incarnations. How does the world’s greatest detective fare in the theatre? The results are always shocking, but never disappointing.
Sherlock Holmes and the First Baker Street Irregular
"On a dare from her fellow street urchins, 14-year-old Wiggins tries to pickpocket a strange old man. Not only is Wiggins unsuccessful, but the old man, who is actually Sherlock Holmes, takes the gold ring that was in Wiggins' pocket and leaves behind a note directing her where to go to get it back. When Wiggins goes to 221B Baker Street to retrieve the ring, she is shocked to find out how much Holmes knows about her based on a quick observation. After seeing Holmes use the ring to solve a case, Wiggins proposes to work as his assistant. Intrigued by her potential, Holmes agrees to begin training Wiggins on a trial basis. Wiggins and Sherlock must learn to trust each other as Wigging and her group of street urchins help him solve two dangerous mysteries: The Red Headed League and The Adventure of the Blue Carbuncle." -- Back cover.
