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Happiness, Technology and Innovation
This book asks what kind of impacts innovations and technology have on subjective well-being and happiness. It presents the state of the art both in terms of results and theoretical questioning on these topics. It proposes a new concept: innovation that leads to greater happiness, and highlights new research in this area. In so doing, it addresses a less researched area in the field of well-being research. The authors state that notwithstanding the indisputable positive contributions of innovation and technology, there are also drawbacks, which need equal attention in research. This book is of interest to students and researchers of quality of life and well-being, as well as innovation research.
Writers and Their Mothers
Ian McEwan, Margaret Drabble, Martin Amis, Rita Dove, Andrew Motion and Anthony Thwaite are among the twenty-two distinguished contributors of original essays to this landmark volume on the profound and frequently perplexing bond between writer and mother. In compelling detail they bring to life the thoughts, work, loves, friendships, passions and, above all, the influence of mothers upon their literary offspring from Shakespeare to the present. Many of the contributors evoke the ideal with fond and loving memories: understanding, selfless, spiritual, tender, protective, reassuring and self-assured mothers who created environments favorable to the development of their children’s gifts. At the opposite end of the parenting spectrum, however, we also see tortured mothers who ignored, interfered with, smothered or abandoned their children. Their early years were times of traumatic loss, unhappily dominated by death and human frailty. Elegantly assembled and presented, Writers and Their Mothers will appeal to everyone interested in biography, literature, and creativity in general.
Americanism, Media and the Politics of Culture in 1930s France
First book to focus on Americanism and its consideration of French film and literature The book is organized around individual figures, texts, and films, making it easy to adopt for individual units in courses. The book is written in clear, accessible, and jargon-free language. The book brings a new and innovative transatlantic perspective to 1930s French culture. The books offers new perspectives on important figures that we thought we knew well. The book mixes cultural history with the analysis of individual films and novels in a way that is engaging to read.
Driving Customer Appeal Through the Use of Emotional Branding
The value of advertising has always been an effective way to increase consumerism among customers. Through the use of emotional branding, companies and organizations can now target new and old patrons while building a strong relationship with them at the same time, to ensure future sales. Driving Customer Appeal Through the Use of Emotional Branding is a critical scholarly resource that examines the responses consumers have to differing advertising strategies, and how these reactions impact sales. Featuring relevant topics such as multisensory experiences, customer experience management, brand hate, and product innovation, this publication is ideal for CEOs, business managers, academicians, students, and researchers that are interested in discovering more effective and efficient methods for driving business.
Benn's Media
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The Media Enthralled
Once a proud and independent institution, the Singapore press was brought to its knees by threats, arbitrary arrests and detentions, general harassment and litigation during Prime Minister Lee Kuan Yew's administration. Singapore's former solicitor general tells the story.
The Customer Experience Revolution
The customer experience revolution has begun Businesses that provide an extraordinary customer experience are more profitable and sustainable than their competition. They dominate industries and marginalize competing companies. In their innovative book, The Customer Experience Revolution: How Companies like Apple, Amazon, and Starbucks Have Changed Business Forever; authors Jeofrey Bean and Sean Van Tyne uncover valuable insights about leadership and decision-making. At large and small companies they call Experience Makers, the focus has surpassed products, services, and price toward the purpose-built customer experience and the user experience within it. Customer experience is an all-encomp...
Distant Shores
A pioneering history that transforms our understanding of the colonial era and China's place in it China has conventionally been considered a land empire whose lack of maritime and colonial reach contributed to its economic decline after the mid-eighteenth century. Distant Shores challenges this view, showing that the economic expansion of southeastern Chinese rivaled the colonial ambitions of Europeans overseas. In a story that dawns with the Industrial Revolution and culminates in the Great Depression, Melissa Macauley explains how sojourners from an ungovernable corner of China emerged among the commercial masters of the South China Sea. She focuses on Chaozhou, a region in the great mari...
Two Lives
Reeve Lindbergh, daughter of aviator-authors Charles A. and Anne Morrow Lindbergh, writes about the intersection of fame and privacy from her unique perspective¿as the spokesperson for the arguably most famous family of the twentieth century. In her new book, Lindbergh reflects on her own ¿Two Lives,¿ navigating her role as the public face of her family while, at the same time, leading a very quiet existence in rural Vermont. After devoting years to keeping separate her ¿Lindbergh life¿ and her everyday life on her farm, she now finds herself able to make peace with her two lives. Lindbergh takes us into the National Air and Space Museum and her own kitchen drawers with equal ease, discovering that the history-making items on display are, for her, like the memorabilia that most families keep in the attic. Two Lives reconciles the seemingly separate worlds of fame and privacy, even finding a ¿certain sweetness¿ when they intersect.
Organizational Social Irresponsibility
In the book Organizational Social Irresponsibility: tools and theoretical insights we focus both on theoretical and practical aspects of organizational social irresponsibility and hope to provide a contribution to the contemporary state of knowledge about its causes and results. The book is divided into three parts: first titled “Organizational Social Irresponsibility: Practices and experiences”, second: “The thousand faces of dark side of business” and third: “Social, cultural and institutional dimensions”. The book is written by a range of authors from all over the world. They provide us with examples of some irregularity in social organizational activity. There were included some theoretical and practical contributions into the topic of organizational social irresponsibility, from different sectors (e.g. pharmaceutical or manufacturing industry as well as public administration) and various organizational processes (such as marketing, training, innovation and knowledge management). We hope it will be a worthy inspiration for struggling with dark sides of organizational existence.
