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Communicating across borders is a specialist skill. Differences in language, tradition, culture and style can create problems for even the most experienced PR professional. Companies, campaigners and journalists need to adapt their methods to the complex environment that is the new Europe, avoiding pitfalls and adopting innovative strategies. Drawing on their combined experience of working in European journalism and PR, the authors provide a comprehensive guide to dealing with Europe's media, from the practical aspects of producing written material in different languages to guidelines for managing multi-lingual press conferences. Packed with practical advice, tips and warnings, it covers tec...
On cover: Health protection of consumers
Putin's Praetorians contains the stories of some of the people involved in a unique movement to debunk those who would demonize Russia in general and Putin in particular. The ""confessions"" of those labelled as ""Kremlin Trolls"" reveal the psychology behind one of the most effective social crusading moments in history. The colorful personalities and passionate stories in the book also reveal a largely unspoken truth about Vladimir Putin - the real reasons why so many admire and support Russia's leader. The combination of contributions from some of the Internet's most famous and influential media stars, combined with stories from typical Internet aficionados blows holes in the foundations of Russiagate.
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The aim of the conference was to review the measures taken to implement the Guiding Principles for Sustainable Spatial Development of the European Continent and to promote trans-national and inter-regional co-operation through development projects.
The Parthenon. Plato, Socrates, and Aristotle. Homer's epic poems. Gods and goddesses lounging around, indulging in pleasures on Mount Olympus. All of these images bring to mind the traditional icons of Greece, the cradle of Western Civilization. But what do we know of modern Greece? The answer to that question and more can be found in this comprehensive look at contemporary Greek culture. This one-stop reference source is packed with illustrative descriptions of daily life in Greece in the 21st century. Ideal for high school students and even undergraduates interested in studying abroad, this extensive volume examines topics such as religion, social customs, leisure life, festivals, language, literature, performing arts, media, and modern art and architecture, among many other topics. Woven into the text are beautiful and accurate vignettes of Greek life, helping to illustrate how it is people live. A crossroads between Europe, Africa, and the Middle East, Greece is fighting to hold on to the culture of yesterday, while still looking toward modernity. Culture and Customs of Greece is a must-have volume for all high school and public library shelves.
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