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How to Win Campaigns
How to Win Campaigns is a practical guide for creating and running successful campaigns. Written for the new campaigner and the experienced communicator alike, it explores what works (and what doesn't) and shows how to use principles and strategy in campaigning as a new form of public politics. Applicable to any issue and from any point of view, the book's key steps and tools provide models of motivation, analysis and communication structure. This fully revised and updated second edition includes the following new features: * Campaign Master Planner * Political Checklist * Motivational Values * Behaviour Change * Campaigning and the Climate Issue * Dealing With Disasters * Using Celebrities * Being Interesting * Brainstorming * Visual Narratives * A Strategy For Values, Behaviour, Politics and Opinion * Emergencies * Tame and Wicked Problems * How To Tell If You Are Winning * Plus all new case studies on - new media and the Obama campaign, the smoking ban, chemicals and health and greening Apple computers.
1 Dead in Attic
"The columns in this book were previously published in The Times-picayune"--Title page verso.
Self Awareness and Personal Development
Personal development is integral to much counselling and psychotherapy training. Self-awareness and critical reflection are also vital for developing effective therapeutic relationships. This uniquely focused sourcebook offers a fascinating range of approaches to the challenging and sometimes elusive task of self-development and self understanding. This textbook begins by introducing four core ways of seeing the 'self': as multiple, contextual, open to change, and always in relation to the 'other', and finishes by bringing together a range of specialist practitioners to explore different pathways to self understanding. Self Awareness and Personal Development provides hands-on resources for the ongoing project of exploring the self. It is an invaluable text for students, trainees and practitioners in counselling and psychotherapy.
The Personal Development Group
The personal development group is a feature of many counselling and psychotherapy trainings. How does it facilitate personal development? Could it be more effective? Looking from the perspective of the student, this book offers an insight into the workings of the group and the communications that take place within it. The complex relationship between group and individual is explored in the wider context of culture and society. Through examples and exercises, readers can learn about themselves as they learn about the group processes that they are experiencing. Chris Rose charts the course of a PD group through various stages, dealing with fundamental themes such as conflict, authority, resist...
How to Win Campaigns
Written for the new campaigner and the experienced communicator alike, this is a comprehensive and systematic exploration of what works in campaigning, and a practical how-to guide for using principles and strategy in campaigning as a new form of public politics. Applicable to any issue and from any point of view, the book's 100 key steps and tools provide models of motivation, analysis and communication structure. Content includes how to begin a campaign, motivating people, research and development, issue mapping, planning using the campaign planning star, organizing communications including visual language, constructing campaign propositions, insight into news media, how to keep a campaign going, how to use old and new media and what to do and what not to do. The final chapter reviews the bigger picture, examining how campaigns became a form of politics. It also provides new research material on how issues mature and become 'norms', and the consequent problems for campaigning.
What Makes People Tick
If you have you ever wondered what ‘makes people tick’, or needed to know how to persuade people to do something, then you should read this book. It reveals how, although we all share one planet, we are in effect in three separate worlds – the worlds of Settlers, Prospectors and Pioneers, worlds that are hidden until you know what to look for.
Robins and Chats
This authoritative handbook, part of the Helm Identification Guides series, looks in detail at the world's 170 species of robins and chats. This large family of small passerines was formerly considered to be part of the thrush family (Turdidae), but is now usually treated as a separate family, Muscicapidae, together with the Old World flycatchers. The vast majority of species are Eurasian or African, with only a handful of species straying into the New World or Australasia. The Australian Robins, although superficially similar, have long been regarded as a separate family. Robins and chats are a diverse family comprising both highly colourful and visible species, such as the robin-chats of A...
The Blind Accordionist
A supposedly long lost collection of fable-like stories supposedly written by the little-known middle European writer Maxim Guyavitch ... with a helpful intro and afterword making it hilariously clear that the keyword is "supposedly." In the novel WHO'S WHO WHEN EVERYONE IS SOMEONE ELSE, the character "C.D. Rose" (not to be confused with the author C.D. Rose) searches an unnamed middle-European city for the long-lost manuscript of a little-known writer named Maxim Guyavitch. That search was fruitless, but in THE BLIND ACCORDIONIST, "C.D. Rose" has found the manuscript--nine sparkling, fable-like short stories--and he presents them here with an (hilarious) introduction explaining the discover...
Psychogeography
A fully revised, updated and expanded edition of the bestselling guide Psychogeography. In recent years this term has been used to illustrate a bewildering array of ideas from ley lines and the occult, to urban walking and political radicalism. But where does it come from and what exactly does it mean? This book examines the origins of psychogeography in the Paris of the 1950s, exploring the theoretical background and its political application in the work of Guy Debord and the Situationists. Psychogeography continues to find retrospective validation in much earlier traditions, from the visionary writing of William Blake and Thomas De Quincey to the rise of the flâneur and the avant-garde ex...
