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Report Writing for Readers with Little Time
Writing reports is a vital skill in many professions and roles across every sector. Despite this, the majority of reports generated in organizations tend to be difficult to read, dull and do not make the impact they should - either for the content or for the author. In this book, you will learn how to write in a convincing way for a variety of different audiences. Fundamentals covered include structure, graphic presentation, plagiarism and oral presentation. The authors include a useful section on writing under pressure (by writing as a team, for example) as well as material on pitfalls to avoid when writing in English as a second language. This simple, effective book is a great tool for readers across the globe who wish to improve their report-writing skills.
Rapportagetechniek
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Rapportagetechniek
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Digital Marketing Fundamentals
Digital Marketing Fundamentals is the first comprehensive digital marketing textbook to cover the entire marketing process. The academic theory behind Digital Marketing, as well as techniques and media, is discussed. Digital Marketing Fundamentals is easy to read and contains many international examples and cases. The Dutch version of this book (Basisboek Online Marketing) has become a standard issue in The Netherlands. In this book, all relevant aspects of digital marketing are addressed: strategic aspects, the use of the Internet for market research, product development and realisation, branding, customer acquisition, customer loyalty and order processing. The book also discusses effective...
Sustainable Entrepreneurship
Sustainable Entrepreneurship stands for a business driven concept of sustainability which focusses on increasing both social as well as business value - so called Shared Value. This book shows why and how this unique concept has the potential to become the most recognised strategic management approach in our times. It aims to point out the opportunities that arise from putting sustainable entrepreneurship into practice. At the same time, this book is a wake-up call for all those companies and decision makers who underestimated Sustainable Entrepreneurship before or who are simply not aware of its greater dimension. Well structured chapters from different academic and business perspectives cl...
The Road to Serfdom
Friedrich Hayek’s 1944 Road to Serfdom is a classic of conservative economic argument. While undeniably a product of a specific time in global politics – which saw the threat of fascism from Nazi Germany and its allies beguilingly answered by the promises of socialism – Hayek’s carefully constructed argument is a fine example of the importance of good reasoning in critical thinking. Reasoning is the art of constructing good, persuasive arguments by organizing one’s thoughts, supporting one’s conclusions, and considering counter-arguments along the way. The Road to Serfdom illustrates all these skills in action; Hayek’s argument was that, while many assumed socialism to be the a...
Pintoricchio
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The Methodist Hymn-book and Its Associations. With Notes by W.M. Bunting, and an Introductory Poem
This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work is in the "public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work. Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.
