Welcome to our book review site go-pdf.online!
You may have to Search all our reviewed books and magazines, click the sign up button below to create a free account.
Report Writing for Readers with Little Time
Writing reports is a vital skill in many professions and roles across every sector. Despite this, the majority of reports generated in organizations tend to be difficult to read, dull and do not make the impact they should - either for the content or for the author. In this book, you will learn how to write in a convincing way for a variety of different audiences. Fundamentals covered include structure, graphic presentation, plagiarism and oral presentation. The authors include a useful section on writing under pressure (by writing as a team, for example) as well as material on pitfalls to avoid when writing in English as a second language. This simple, effective book is a great tool for readers across the globe who wish to improve their report-writing skills.
Speechwriting in Theory and Practice
This book provides students, researchers, and practitioners of speechwriting with a unique insight in the theory, history, and practice of speechwriting. The combination of theory and practice with case studies from the United States and Europe makes this volume the first of its kind. The book offers an overview of the existing research and theory, analysing how speeches are written in political and public life, and paying attention to three central subjects of contemporary speechwriting: convincing characterization of the speaker, writing for the ear, and appealing with words to the eye. Chapters address the ethics and the functions of speechwriting in contemporary society and also deliver general instructions for the speechwriting process. This book is recommended reading for professional speechwriters wishing to expand their knowledge of the rhetorical and theoretical underpinnings of speechwriting, and enables students and aspiring speechwriters to gain an understanding of speechwriting as a profession.
The Map and the Landscape
This volume explores the complex relations between norms and exemplars of genres from business and technical communication. Contributors compare a variety of types of norm with textual practices in a variety of ways. The genres examined are typical of the range of audiences and media of workplace and business communication: product withdrawal notices, press releases, job ads, oral presentations, sales letters and tenders, chairman's reports, and technical reports. They are compared with norms set by teachers, by unimaginative practice, by more or less self-appointed experts, or by practitioners who may not share the national or professional culture of their colleagues. However accurate these may be they never do justice to the complexity of 'reality'. The contributors to this volume use a wide variety of methods in their attempt to capture this reality. Many analyse texts, but all combine this procedure with at least one other approach and often more: questionnaires, experiments assessing the effect of manipulated texts, analysis of practitioner comments, and use of natural sources of practitioner judgements like awards for good practice.
Green Voices
Essays addressing relatively unknown or unexamined speeches delivered by famous or influential environmental figures. The written works of natures leading advocatesfrom Charles Sumner and John Muir to Rachel Carson and President Jimmy Carter, to name a fewhave been the subject of many texts, but their speeches remain relatively unknown or unexamined. Green Voices aims to redress this situation. After all, when it comes to the leaders, heroes, and activists of the environmental movement, their speeches formed part of the fertile earth from which uniquely American environmental expectations, assumptions, and norms germinated and grew. Despite having in common a definitively rhetorical focus, the contributions in this book reflect a variety of methods and approaches. Some concentrate on a single speaker and a single speech. Others look at several speeches. Some are historical in orientation, while others are more theoretical. In other words, this collection examines the broad sweep of US environmental history from the perspective of our most famous and influential environmental figures.
After Nativism
Increasingly, many people in democracies are turning to a strongarm politics for reassurance against globalization, uncertainty and precarity. In countries ranging from the US and the UK to Brazil, India and Turkey, support has grown for a nativist politics attacking migrants, minorities, liberals and elites as enemies of the nation. Is there a politics of belonging that progressive forces could mobilize to counteract these trends? After Nativism takes up this question, arguing that disarming nativism will require more than improving the security and wellbeing of the ‘left-behind’. The lines drawn by nativism are of an affective nature about imagined community, with meanings of belonging...
Rhetorical Aspects of Discourses in Present-Day Society
Since antiquity, the notion of rhetoric has been associated with Aristotle, Cicero and Quintilian. Their theories are central to the understanding that, on the one hand, rhetoric can be used for persuading and convincing an audience, and on the other, for becoming an eloquent speaker. Based on this understanding, the study of rhetoric was for many years regarded by scholars as a meaningless enterprise as it was perceived as a study of linguistic ornamentation. However, in the beginning of the twentieth century, scholars regained an interest in the study of rhetoric in recognition of rhetorical skills being important for communication in modern society. Like speakers in public life, e.g. poli...
Trust and Discourse
Trust and Discourse: Organizational perspectives offers a timely collection of new articles on the relationship between discursive practices in organizational or institutional contexts and the psychological/moral category of trust. As globalization, the drive for efficiency and accountability, and increased time pressure lead groups and individuals to rethink the way they communicate, it is becoming more and more important to investigate how these streamlined and impersonal forms of communication affect issues of responsibility, authenticity and – ultimately – trust. The book deals with a variety of organizational settings ranging from in-hospital bedside teaching encounters and government communication following a nuclear accident to job interviews and foreign news reporting. This comprehensive study of an emerging new field will provide essential reading for linguists, discourse analysts, communication scholars, and other social scientists interested in a range of perspectives on oral, written and digital language use in society, including interactional sociolinguistics, Critical Discourse Analysis, ethnography, multimodality and organizational studies.
The Political Speechwriter′s Companion
Can you really learn to write speeches? The Political Speechwriter′s Companion guides students through a systematic "LAWS" approach (language, anecdote, wit, and support) that politicians can use to persuade their audiences into taking action. In the highly anticipated Second Edition, esteemed speechwriter and author Robert A. Lehrman has teamed up with one of the "go-to-guys" for political humor, Eric Schnure, to offer students an entertaining yet practical introduction to political speechwriting. This how-to guide explains how speakers can deliver: language the audience will understand and remember, anecdotes that make listeners laugh and cry, wit that pokes fun at opponents but also shows their own lighter side, and support in the way of statistics, examples, and testimony. Packed with annotated speeches from the most recent elections, technology tips, and interviews from speechwriting luminaries, this edition offers the most practical advice and strategies for a career in political communication.
