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Public Libraries
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Public Libraries
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The Marketing of Academic, National and Public Libraries Worldwide
The Marketing of Academic, National and Public Libraries Worldwide: Marketing, Branding, Community Engagement enables readers to learn about the most up-to-date trends, as well as hands-on practices and marketing tactics taken directly from 48 highly seasoned marketing and community engagement librarians around the world, namely in Africa, Australia, Canada, Croatia, Germany, Hong Kong, Latvia and Qatar. Via a series of in-depth and semi-structured interviews, this book provides insights into successful marketing strategies librarians can use to encourage donors and patrons to understand that their libraries are a great choice for fulfilling information needs, recreational interests, intelle...
Encyclopedia of Library and Information Science
"The Encyclopedia of Library and Information Science provides an outstanding resource in 33 published volumes with 2 helpful indexes. This thorough reference set--written by 1300 eminent, international experts--offers librarians, information/computer scientists, bibliographers, documentalists, systems analysts, and students, convenient access to the techniques and tools of both library and information science. Impeccably researched, cross referenced, alphabetized by subject, and generously illustrated, the Encyclopedia of Library and Information Science integrates the essential theoretical and practical information accumulating in this rapidly growing field."
Part of Our Lives
Challenges conventional thinking and top-down definitions, instead drawing on the library user's perspective to argue that the public library's most important function is providing commonplace reading materials and public space. Challenges a professional ethos about public libraries and their responsibilities to fight censorship and defend intellectual freedom. Demonstrates that the American public library has been (with some notable exceptions) a place that welcomed newcomers, accepted diversity, and constructed community since the end of the 19th century. Shows how stories that cultural authorities have traditionally disparaged- i.e. books that are not "serious"- have often been transformative for public library users.
