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This book wants to promote the art of working with ideas and inspire organizations to find new and better ways of becoming more creative and better manage innovation. The front end of innovation is fuzzy. It’s right there where fuzzy — but potentially great — ideas thrive. Innovative organizations know that and they keep the front end fuzzy, while experimenting, learning and maybe even playing.
In 1995, a small band of highly creative people who loved the work but hated the workplace established a company designed not only to get the most out of them, but to give the most back - a company in which creativity, curiosity, versatility, and a sense of fun are assets to be celebrated, not encumbrances to be left outside the door. Law recounts how many St. Luke's employee/owners discovered new sources of satisfaction, hidden talents, and even entirely new careers as they encouraged each other to experiment, learn, and grow. Meanwhile, the agency's annual billings soared to more than $90 million in three memorable years. Complete with revealing tales of advertising legends such as Jay Chiat, Bill Tragos, Frank Lowe, and the Omnicom chieftains, Creative Company offers a fascinating, warts-and-all tour of the advertising industry.
Running a Creative Company in the Digital Age helps you navigate the landscape and learn from seasoned professionals, understanding the mistakes they made so you don't have to make them too! In the modern media industry digital content production is cheaper, more democratic and accessible and it's becoming more attractive - and easier - to do things your own way. So what if you want to set up on your own? This book will guide you through the joys and pitfalls of running your own creative company in today's diverse media climate. This is a nuts and bolts guide to company set up, structure, management and content production for digital platforms, TV, festivals, charities, education, brands and...
Turning conventional wisdom on its head, a Senior Partner and an Innovation Specialist from McKinsey & Company debunk the myth that high-octane, built-to-last companies can continue to excel year after year and reveal the dynamic strategies of discontinuity and creative destruction these corporations must adopt in order to maintain excellence and remain competitive. In striking contrast to such bibles of business literature as In Search of Excellence and Built to Last, Richard N. Foster and Sarah Kaplan draw on research they conducted at McKinsey & Company of more than one thousand corporations in fifteen industries over a thirty-six-year period. The industries they examined included old-eco...
A practical guide to the technique of kumihimo (Japanese braid making).
Fast Company, the world’s leading business media brand, offers a comprehensive and vibrant look at the way design has permeated all areas of life and work Design has become a critical part of doing business in today’s economy. Some of the most innovative companies in tech—Apple, Airbnb, Google, Tesla, and many more—have made human-centered design a hallmark of their brands. From fashion to architecture to office plans, and from digital processes to artisanal craftsmanship, design is having a moment in business. Or maybe business is finally having its design moment. Fast Company Innovation by Design highlights the people, companies, and trends that have steadily advanced design to the forefront of the business conversation. Drawing from Fast Company’s vast library of stories that chronicle innovation in technology, leadership, world-changing ideas, and creativity, this lively book is urgent reading for any anyone seeking to understand the ways that design is fundamentally changing and enhancing business and daily life. A focus on “green” and socially conscious design draws attention to creative solutions to the most pressing concerns we face today.
There is an increasing realisation that small businesses, including architecture practices need to pro-actively engage with HR rather than simply firefighting when something goes wrong. Good HR practices can help with business efficiency and profitability – they provide positive commercial tools that architects and other professionals can use to enhance their creativity whilst simultaneously increasing their commerciality. This book will provide simple, pragmatic and practical advice, anecdotes and template documents for a variety of common situations that arise in the HR employee life-cycle, such as succession planning and staff engagement. Using examples from a range of different architecture practices, readers will learn how these organizations have successfully approached the issue of people management, by implementing tried and tested HR models. For sole and small practices, this easy to digest book shows architects and other design professionals that HR can be a positive, profitable and even pleasurable tool for business success.
What is creativity? There are many definitions, many of which involve trying different experiences, searching for new solutions, exercising our brains, and meeting and talking with new people. To be creative we need to believe in our skills and step outside our comfort zones in the search for new challenges. This book is a discussion of creativity in four parts: creativity behaviour, creativity learning, creativity in science and arts, and creativity tendencies. Chapters address such topics as creativity in children, creativity in education, creativity at the emotional level, and more.
Outlines extrems personal leadership principles for high-asperational people necessary for corporate success.
Organizational Behaviour As A Management Discipline Is A Fascinating Subject And Is Becoming Increasingly Important As People With Diverse Backgrounds And Cultural Values Have To Work Together Effectively And Efficiently. This Book Addresses All The Issues That Come In To Play In An Organization In Today S Global Economy. It Has A Novel Orientation And Its Primary Aim Is To Let Practitioners And Students Know The Latest And Best Trends In Organizational Behaviour. This Book Prescribes Methods To Manage Employees And Suggests That The Management Takes Responsibility For Everything That Might Adversely Affect An Employee S Capacity To Work Creatively And Intelligently, Irrespective Of The Plac...