Welcome to our book review site go-pdf.online!
You may have to Search all our reviewed books and magazines, click the sign up button below to create a free account.
The Strategic Designer
Providing insight on how to be a successful and strategic designer, David Holston answers many of the questions plaguing the profession today, including how to boost efficiency and enhance creativity. The design profession has been asking itself some important questions lately: How do designers deal with the increasing complexity of design problems? What skills do designers need to be competitive in the future? How do designers become co-creators with clients and audiences? How do designers prove their value to business? Designers are looking for ways to stay competitive in the conceptual economy and address the increasing complexity of design problems. By adopting a process that considers collaboration, context and accountability, designers move from 'makers of things' to 'design strategists.' The Strategic Designer shows designers how to build strong client relationships, elevate their standing with clients, increase project success rates, boost efficiency, and enhance their creativity.
Show Me, Don't Tell Me
A guide to strategic communication for stronger brands! Powerful brands succeed because of the quality of the long-term relationships they establish with customers and stakeholders. At their foundation, these relationships are built upon consistent and meaningful strategic communications. These communications are developed around a framework that defines business goals, considers the audience's needs, surveys the competitive environment, identifies a unique value proposition and establishes a metric for success. Strategic communications are also integrated, bringing together marketing, public relations and internal communications. They are accountable through measurement, and they are accoun...
Rough Waters
Rough Waters explores one of the most crucial problems of the contemporary era--struggles over access to, and use of, the environment. It combines insights from anthropology, history, and environmental studies, mounting an interdisciplinary challenge to contemporary accounts of "globalization." The book focuses on The Mafia Island Marine Park, a national park in Tanzania that became the center of political conflict during its creation in the mid-1990s. The park, reflecting a new generation of internationally sponsored projects, was designed to encourage environmental conservation as well as development. Rather than excluding residents, as had been common in East Africa's mainland wildlife pa...
They Just Be Killing White Folks
A black farmer takes his sons on an adventure to see a silent horror film showing at the new theater on Halloween night in 1930, in central Texas. There were nearly 500 black people lynched in Texas that year, so a movie about a vampire hardly seemed frightening except to the youngest son, Lijah, who consoles himself with his father's assurance that in the silent film, "they just be killing white folks."
On the Dirty Plate Trail
Runner-up, National Council on Public History Book Award, 2008 The 1930s exodus of "Okies" dispossessed by repeated droughts and failed crop prices was a relatively brief interlude in the history of migrant agricultural labor. Yet it attracted wide attention through the publication of John Steinbeck's The Grapes of Wrath (1939) and the images of Farm Security Administration photographers such as Dorothea Lange and Arthur Rothstein. Ironically, their work risked sublimating the subjects—real people and actual experience—into aesthetic artifacts, icons of suffering, deprivation, and despair. Working for the Farm Security Administration in California's migrant labor camps in 1938-39, Sanora...
