You may have to Search all our reviewed books and magazines, click the sign up button below to create a free account.
Casting light on the evolution of political marketing in Central and Eastern Europe, this book delivers an intriguing snapshot into both the sophistication of campaign strategies and the triumphs and trials facing democratic progress in this increasingly complex political landscape. Free elections, following the fall of the communist regimes in Central and Eastern Europe, brought the need to attract voters through election campaigns and therefore, races involving political marketing began, and electoral campaigns in CEE began to resemble those of Western democracies. Most political parties operating in the region became quickly accustomed to the new approach to politics and a broad range of ...
The Third Reich and Yugoslavia focuses on economic and political affairs between the Third Reich and Yugoslavia before Germany attacked in April 1941. It observes the relations between the two countries primarily from an economic perspective, with the political dimension forming a backdrop within which the economy operated. Perica Hadzi-Jovancic challenges the conventional scholarly wisdom which recognises economics as mainly being a tool of German foreign policy towards Yugoslavia. Instead, he successfully places economic dealings on both sides within the broader context of both the German economic and financial plans and policies of the 1930s, as well as the existing trading ties between t...
You have a start-up idea but ... where do you go from there? Two teen entrepreneurs bring together 51 influential business leaders for Q&As about starting a business, finding success, and, yes, making money. Fifteen-year-olds Fenley Scurlock and Jason Liaw had both started businesses by the time they'd reached middle school. In this groundbreaking book, these young entrepreneurs interview leaders involved with brand-name businesses like MasterClass, Hallmark, IKEA, Parachute, and more. They ask questions every burgeoning exec wants to know: How can I get started? Is college worth it? What skills do I need? How did YOU make it big? In a book that's unlike any book out there--for kid or adult entrepreneurs--Fenley and Jason give readers access to leading innovators, inventors, and executives as they tell their stories and provide tips to a new generation of bosses.
Literaturverz. S. 257 - 270.
Internationales Jahrbuch für europäische Soziolinguistik.