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The Graphic Designer's Guide to Clients
Here is the perfect volume for graphic designers who want real-life advice for long-term success. Renowned designer Ellen Shapiro reveals time-tested tricks of the trade—for making sure the clients you want to work with know about you, become your clients, and work with you productively. Then, in a series of one-on-one interviews, leading designers such as Milton Glaser, April Greiman, Mke Weymouth, Drew Hodges, Marc Gobé, and partners in Pentagram reveal their personal experiences and insights on how to uphold creative standards while fulfilling clients’ needs. Their advice will help you: Identify what is distinct about your services Market yourself effectively Meet and court clients L...
Aequanimitas
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Atlas of Head & Neck Surgery--otolaryngology
This newly revised and updated Second Edition surgical atlas is an integral complement to the textbook, Head and Neck Surgery--Otolaryngology, Third Edition. Comprehensive coverage provides surgical techniques and the latest procedures in a well organized, concise format. Step-by-step descriptions are presented and include accompanying two-color illustrations, outlines, tips, complications, postoperative care issues, references, and surgical variations. Many renowned surgeons author the chapters, making this noteworthy guide a necessary component in the otolaryngologic community.
Benefits in Medical Care Programs
"Every social mechanism appears to have a dual potential for good and evil. Prepayment for medical care is no exception. On the one hand, it provides assurance of necessary care as a safeguard to health, economic well-being, and peace of mind. On the other hand, it opens the way to wasteful and harmful care, to price inflation, and to concealed redistributions in socially undesirable directions. The problem is to devise a plan that allows us to reap the most advantages while we incur the fewest drawbacks." Benefits in Medical Care Programs is a comprehensive treatment of this problem. Dr. Donabedian begins with a clear and straight forward analysis of his own assumptions about the social man...
Digital Design Business Practices
A guide to managing successful, moneymaking Web- and print-design projects, and a reference to business practices in today's burgeoning digital marketplace. Covering planning, ownership, responsibilities, development, communications and efficient techniques for beating deadlines, the book reveals what it takes to succeed each step of the way in running a design business and managing projects. Previously published as Electronic Design and Publishing, this third edition has been updated and expanded to include five new chapters about Web strategy, planning, design and construction. The practical advice is illustrated with examples of what works and what doesn't work in managing budgets, handling copyrights, dealing with decision-makers, and negotiating disputes.
Yearbook
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The Geometry of Pasta
The Italians Have a Secret . . . There are said to be over 300 shapes of pasta, each of which has a history, a story to tell, and an affinity with particular foods. These shapes have evolved alongside the flavours of local ingredients, and the perfect combination can turn an ordinary gift into something sublime. The Geometry of Pasta pairs over 100 authentic recipes from critically acclaimed chef, Jacob Kenedy, with award-winning designer Caz Hildebrand's stunning black-and-white designs to reveal the science, history and philosophy behind spectacular pasta dishes from all over Italy. A striking fusion of design and food, The Geometry of Pasta tells you everything you need to know about cooking and eating pasta like an Italian. Praise for The Geometry of Pasta: 'Really delicious, authentic pasta recipes' Jamie Oliver 'The most delicious foodie publication of the year' GQ 'A maddeningly lovely book' Stephen Bayley
