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The Virtual World and Marketing
This collection of essays is dedicated to reviewing, exploring, and reporting state-of-the-art virtual world and marketing issues in the broadest sense. It provides a readable, non-technical publication which offers a comprehensive presentation of marketing issues, trends, data, and likely developments in the virtual world. Readers will learn about analysis of the virtual ego, services, the concept of ethics, and virtual experiential marketing, among other pressing topics.
Biodiversity, Conservation and Sustainability in Asia
Of the world’s seven continents, Asia is the largest. Its physical landscapes, political units, and ethnic groups are both wide-ranging and many. Southwest, South and Middle Asia are highly populated regions which, as a whole, cover an extremely large area of varied geography. In total, this domain is unique in its plant diversity and large vegetation zones with different communities and biomes. It is rich in endemics, with specific and intraspecific diversity of fruit trees and medicinal plants, including a number of rare, high value, species. At the same time, much of the land in the region is too dry or too rugged, with many geographical extremes. Overgrazing, oil and mineral extraction...
Modeling of Carbon Nanotubes, Graphene and their Composites
A large part of the research currently being conducted in the fields of materials science and engineering mechanics is devoted to carbon nanotubes and their applications. In this process, modeling is a very attractive investigation tool due to the difficulties in manufacturing and testing of nanomaterials. Continuum modeling offers significant advantages over atomistic modeling. Furthermore, the lack of accuracy in continuum methods can be overtaken by incorporating input data either from experiments or atomistic methods. This book reviews the recent progress in continuum modeling of carbon nanotubes and their composites. The advantages and disadvantages of continuum methods over atomistic m...
Textbook of Shoulder Surgery
This textbook provides the most up-to-date information on shoulder surgery along with practical approaches for patient evaluation and treatments options. The book is divided into key sections, providing coverage on Soft Tissue Disorders of the Shoulder, Arthritis of the Shoulder, The Paediatric Shoulder and other miscellaneous topics relevant to treating this area. Its strong clinical focus will help residents and medical students to manage patients in a practical way, based on the most recent scientific evidence and the most effective surgical and non-surgical techniques. Thus, it will become a valuable reference and resource for young doctors and students looking to increase their professional skills and knowledge when treating shoulder injuries and disorders in clinical practice.
Seducing Cinderella
Mixed martial arts fighter Reid Andrews's chance to reclaim his title as light heavyweight champ is shattered when he's injured only months before the rematch. To make sure he's healed in time, his trainer sends him to recuperate under a professional's care—Reid's best friend's little sister, all grown up. Disorganized and bookish Lucie Miller needs some professional help of her own. She'd do anything to catch the eye of a doctor she's crushed on for years, so when Reid offers seduction lessons in exchange for 24/7 conditioning for the biggest fight of his career, Lucie jumps at the chance. Soon Reid finds himself in the fight of his life...winning Lucie's heart before she gives it to someone else. Each book in the Fighting for Love series is STANDALONE: * Seducing Cinderella * Rules of Entanglement * Fighting For Irish * Sweet Victory
Innovations in Chemical Biology
This book includes 49 chapters presented as plenary , invited lectures and posters at the conference. Six plenary lectures have published in an issue of Pure and Applied Chemistry, Vol. 79, No. 12, 2007; the titles of these presentations are given as an Annex at the end of the book. I thank all contrib utors for the preparation of their presentations. It is sad to report that Professor Hitoshi Ohtaki, one of the founders of the Eurasia conferences and contributors passed away on November 5, 2006. Professor Ohtaki enthusiastically promoted international cooperation and took it upon himself to p- licize Japanese science to the wider world. His contribution in this book will serve as a memorabl...
Molecular Approaches in Plant Biology and Environmental Challenges
This book discusses molecular approaches in plant as response to environmental factors, such as variations in temperature, water availability, salinity, and metal stress. The book also covers the impact of increasing global population, urbanization, and industrialization on these molecular behaviors. It covers the natural tolerance mechanism which plants adopt to cope with adverse environments, as well as the novel molecular strategies for engineering the plants in human interest. This book will be of interest to researchers working on the impact of the changing environment on plant ecology, issues of crop yield, and nutrient quantity and quality in agricultural crops. The book will be of interest to researchers as well as policy makers in the environmental and agricultural domains.
Public Policy Analysis in Turkey
This book presents a broad and comprehensive perspective on analysis of public policy in Turkey. Each of the twenty-six chapters presents historical development, legal background, actors, problems, and recommendations of different policies. The scope of this book is to fill the void in the literature with regards to the analyses of public policies in Turkey.
