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Outbreak
***THE INSTANT SUNDAY TIMES BESTSELLER*** The explosive new thriller featuring MI6 operative Luke Carlton on his most terrifying mission yet. Deep within the Arctic Circle, three scientists from the UK's Arctic Research Station trudge through a blizzard in search of shelter. They see a cabin ahead. It appears abandoned. No lights. No snowmobile outside. But as they push open the door, the smell hits them. Rank and foetid: there's something bad inside. Then movement. A man lies slumped, his face disfigured by livid pustules. Blood runs from his nostrils; his chest glistens blackly. The team's medic, Dr Sheila Mackenzie, pushes forward to examine him when the convulsions start. Blood, bile and...
Where You Go Is Not Who You'll Be
Read award-winning journalist Frank Bruni's New York Times bestseller: an inspiring manifesto about everything wrong with today's frenzied college admissions process and how to make the most of your college years. Over the last few decades, Americans have turned college admissions into a terrifying and occasionally devastating process, preceded by test prep, tutors, all sorts of stratagems, all kinds of rankings, and a conviction among too many young people that their futures will be determined and their worth established by which schools say yes and which say no. In Where You Go is Not Who You'll Be, Frank Bruni explains why this mindset is wrong, giving students and their parents a new per...
The Frank Book
In honor of Frank’s 20th anniversary Fantagraphics is re-releasing the massive, long out of print Frank Book omnibus, which collected all the Frank material up to the mid-aughts, including several jaw-droppingly beautiful full-color stories, literally dozens of lushly-delineated black-and-white stories, and a treasure trove of covers and illustrations. The Frank Book also features an introduction by one of Frank’s biggest fans (himself a Frank, or almost): Francis Ford Coppola.
Sales Management That Works
Named to the longlist for the 2021 Outstanding Works of Literature (OWL) Award in the Sales & Marketing category In this smart, practical, and research-based guide, Harvard Business School professor Frank Cespedes offers essential sales strategies for a world that never stops changing. The rise of e-commerce. Big data. AI. Given these trends (and many others), there's no doubt that sales is changing. But much of the current conventional wisdom is misleading and not supported by empirical data. If you as a manager fail to separate fact from hype, you will make decisions based on faulty assumptions and, in a competitive market, eventually fall behind those with a keener grasp of the current se...
Global Tourism
'Global Tourism' draws together current thinking and practice in the industry, in order to allow readers to examine critical issues and problems facing the tourism industry. New chapters cover tourism and indigenous Australia, difference in travel characteristics of travel segments, and the future of tourism.
Embracing and Managing Change in Tourism
Examines management responses to the major changes taking place in international tourism and considers tourism itself as an agent of change.
Grandpa Frank's Great Big Bucket List
From the bestselling queen of heart and humour, JENNY PEARSON, comes a great big soaring adventure about family and finding happiness. When Frank John Davenport inherits piles of money from a grandma he didn't know he had, things take an unexpected turn... Because the money comes with STRICT instructions...and a NEW grandpa. Frank quickly compiles a list of all the ways he can spend the money and look after his grumpy grandpa. Money may buy hot-air balloon rides, monster-truck lessons and epic parkour experiences, but can Frank discover that happiness is, in fact, priceless? Praise for Jenny Pearson SHORTLISTED FOR THE COSTA BOOK AWARD, WATERSTONES CHILDREN'S BOOK AWARD, LAUGH OUT LOUD BOOK AWARD and the BRANFORD BOASE AWARD "Breaks records for funny and touching storytelling." David Baddiel "As funny and tender as it could ever be." Frank Cottrell-Boyce "Heart-warming and genuinely funny." The Times
Marketing, Creativity and Experiential Design
This book serves to help students and practitioners to understand and explore marketing and design by looking at the sphere of marketing, experiential design and innovation and providing an overview of experience marketing frameworks and innovation’s role in the economy. It also explores branding, identity and product-service design and digital marketing, interaction design and human-centred design. The book details research methodology developments in design management and marketing, and considers future avenues for marketing, creativity and experiential design.
Communication and Channel Systems in Tourism Marketing
What sources of information do tourists consult when choosing a travel destination? How can communication channels be used to reach the tourist market for a specific region? This resource provides new insight into these important questions and more on developing tourism marketing strategies using the key factors of communication and channel systems. Communication and Channel Systems in Tourism Marketing features both conceptual and applied research which provides an excellent base for tourism marketers and destination planners to evaluate and improve their overall tourism marketing programs. Tourism and hospitality scholars discuss communication distribution channels, media selection, inform...
Aligning Strategy and Sales
"Most firms face a wide gap between their strategic goals and their sales and other go-to-market efforts. Aligning these activities is - or should be - an important component of competitive advantage for entrepreneurs and established companies. Yet for most, it isn't ... This book is about aligning strategy and go-to-market efforts. It starts by explaining why many sales problems in companies are really strategic alignment issues. It helps managers understand and diagnose both the overt and hidden costs of not aligning strategic goals with sales initiatives, and why getting better at selling typically requires more than a motivational speech, sales force reorganization, new incentives, or a ...
