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What is Packaging Design?
Laying foundations and guidelines for best practice when designing contemporary packaging, this title tackles design basics such as format, layout and typography and takes into account genre-specific elements such as product information, branding, marketing and legislation.
Godly Reading
This innovative exploration of Puritan reading practices from c.1580-1720 connects the history of religion with the history of the book.
Game After
A cultural study of video game afterlife, whether as emulation or artifact, in an archival box or at the bottom of a landfill. We purchase video games to play them, not to save them. What happens to video games when they are out of date, broken, nonfunctional, or obsolete? Should a game be considered an “ex-game” if it exists only as emulation, as an artifact in museum displays, in an archival box, or at the bottom of a landfill? In Game After, Raiford Guins focuses on video games not as hermetically sealed within time capsules of the past but on their material remains: how and where video games persist in the present. Guins meticulously investigates the complex life cycles of video game...
Inside the Business of Graphic Design
Inside the Business of Graphic Design casts a precise and realistic light on the risks, requirements, and rewards of running a creative and successful design business. Six sections discuss the entire cycle of business ownership, including goal setting, finding the right management style, cooperating with employees, triggering growth, rethinking one's business in the face of major changes, and even whether to stay with the business or move on. Whether you dream of setting up a small studio, or whether you've been on your own for years, this provocative guide is an important source of success strategies for every graphics professional.
THE ART OF PACKAGING
One of a few books about the art of packaging in Vietnam, its history, and transformations over time. What is its theoretical framework and implementation in practice? How are the design and the art of packaging in Vietnam impacted by Western thinking on industrial arts and what traditions it is still upholding? What are important developments of modern packaging art in Vietnam? How are the social and economical changes reflected in the packages of consumer goods in the country? And how the new look of these goods create a new consumerism culture in the ex-Stalinism nation? This book sums up what has happened with the aesthetic aspect of packaging in Vietnam, theoretically and practically, in the last half century and tries to answer parts of these questions.
ONLINE RETAILING MANAGEMENT
1.1 Introduction Traditionally, the Indian retail space has been dominated by unorganized retailers like Kirana stores, cloth merchants etc., who buy and resell merchandise from local suppliers or wholesalers. Most of today’s modern retail format that have been proliferating over the metros, cities and town were non existents twenty years ago. Pantaloon retail, Home town, Westside, Reliance trends, Spencer’s retail, Big Bazaar, Shoppers’ stop, Lifestyle were either small startup or non-existent twenty years back. Leading international retailers are heading towards India for setting up their stores. The internet has influenced organisation’s competitive strategic options and has actua...
Fashion: Tyranny and Revelation
This volume was first published by Inter-Disciplinary Press in 2016. This collection of chapters endeavour to explore the consumption, governance, potency and patronage of attire in the context of social, socio-economic and fashion philosophies. Clothes, nutriment and habitation unexceptionally and uniformly were regarded as a fundamental human necessity and requisite; whilst attire was primarily acknowledged as an elementary utilitarian requirement, due to its sociological and economic significance. The collection represents a new departure in the study of dress, concerning the rationale behind individual and collective clothing demeanours in the existing society. Fashion’s ultimate function of signifying power and prestige, which linked with financial capability, and its impacts towards society and societal practice, is significant. Since the 1980s there has been a growing rapprochement between art and fashion in which fashion has increasingly come to be accepted as an art form.
Design: The Key Concepts
This is the essential student’s guide to Design – its practice, its theory and its history. Respected design writer Catherine McDermott draws from a wide range of international examples.
1000 Type Treatments
Cette ouvrage recense 1000 créations typographiques: logos, brochures, sites web, ...etc de l'agence "Wilson Harvey".
