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International Marketing
Social, economic, political, business, and cultural environmental factors affect the international marketing operation and performance of international firms. This highly insightful volume focuses on four of the most significant forces with which companies must deal on an international level--macro international marketing issues, sociopolitical int
Consumption and Spirituality
This book sheds light on the consumption of spiritual products, services, experiences, and places through state-of-the-art studies by leading and emerging scholars in interpretive consumer research, marketing, sociology, anthropology, cultural, and religious studies. The collection brings together fresh views and scholarship on a cultural tension that is at the centre of the lives of countless individuals living in postmodern societies: the relationship between the material and the spiritual, the sacred and the profane. The book examines how a variety of agents - religious institutions, spiritual leaders, marketers and consumers - interact and co-create spiritual meanings in a post-disenchan...
Blood in the Water
'If it was me, if I was the murderer, Alice thought, where I go? What would I do? The job he had set himself was unfinished, he must be aware that his luck could not go on forever. It was a sumple calculation; at best a lifetime in prison, at worst he'd be killed by the police whilst attempting to complete his self-appointed task.' Introducing Alice Rice, Edinburgh detective. Smart and capable, but battling disillusionment and loneliness, she races against time and an implacable killer to solve a series of grisly murders among Edinburgh's professional elite in the well-to-do New Town. ' There is not a dull page from start to finish' – Alexander McCall Smith 'this is a really accomplished debut: atmospheric, detailed, and hitting every requirement for a satisfying crime novel' – Waterstones 'The New Rebus' – Sunday Express
Sociopolitical Aspects of International Marketing
Social, economic, political, business, and cultural environmental factors affect the international marketing operation and performance of international firms. This highly insightful volume focuses on four of the most significant forces with which companies must deal on an international level--macro international marketing issues, sociopolitical international marketing issues, international marketing strategies, and special international marketing topics. Within this framework, experts examine the impact of two major environmental factors, namely the social and political conditions, on international companies to adopt corresponding marketing techniques and practices in different international markets. They also explore how specific details of a country, such as income level, cultural attributes, consumer characteristics, laws, and politics, influence the market potential of international firms and thus the scale of the company operations. Indispensable reading for scholars, economists, and business people who are interested in marketing on a global scale.
Regents' Proceedings
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Proceedings of the 1986 Academy of Marketing Science (AMS) Annual Conference
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 1986 Academy of Marketing Science (AMS) Annual Conference held in Anaheim, California.
International Business Handbook (RLE International Business)
The focus of the book is understanding international influences that affect international business, and relevant aspects of the world environment. These aspects are economic, physical, sociocultural, political, legal and technological and include the cultures of foreign business organizations. Each chapter is written by an expert in the field who has been involved in international business in that area. The purpose of each chapter is to enable effective performance in the international business arena. An integrated system view of the country or region and how managers can obtain success in that area is provided. Global in its coverage this book provides information on global trends, different regions and their consumer cultures and business customs, as well as methods of entry and global strategies.
Islamic Online Business: Ethics, E-commerce, and International Trade
Unlock the secrets to successful online business practices from an Islamic perspective with this comprehensive guide. Drawing on the teachings of the Quran and Hadith, this book delves into the ethical and legal aspects of e-commerce, supply chain management, fair labor practices, virtual crimes, and business contracts. As the world of business continues to evolve, it's essential for entrepreneurs, policymakers, and researchers to understand the intersection of Islam and online business. With its practical insights and thought-provoking analysis, "Islamic Online Business" provides a unique perspective on how Islamic principles can guide and shape online business practices in the digital age....
Jamal is Overweight
BODY & HEALTH. A hard hitting, straight talking series that explains what happens to your body and your psyche when you become addicted and damaged by smoking, drinking, taking drugs or by abusing your body in other ways. Each title features an illustrated story which tells of how one individual is affected by a difficult health issue and how he or she copes with the physical and mental effects. Diagrams and photographs show the physical changes to the body that occur. Magazine-style design with have real impact with young teens. Each title explores the reasons why young people may get involved in these difficult issues, from peer pressure to advertising. Positive advice is offered. Glossary, a bibliography and a webography are included. Ages 10+.
