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Pemasaran Kreatif
Selamat datang dalam perjalanan menuju dunia pemasaran kreatif yang penuh dengan potensi inovasi tak terbatas! Buku ini hadir untuk membuka pintu gerbang menuju sukses dalam dunia bisnis yang terus berubah dan berkembang dengan pesat. Dalam era di mana persaingan semakin ketat dan ekspektasi pelanggan semakin tinggi, pemasaran kreatif telah menjadi kunci utama untuk mencapai keunggulan bersaing.
DIGITAL MARKETING : Menembus Market Meningkatkan Omset
Judul : DIGITAL MARKETING : Menembus Market Meningkatkan Omset Penulis : Camelia Safitri, M. Pd Gunawan, S.Pd.I., M.A Murtopo, S.E., M.Si Adi Sofyana Latif, S.Si., M.M., CMA. C.MP. CPRM Henni Noviasari, SE., MM Agnes Alvionita, SE., SH., MM Sri Wahyuni Wildah, S.IP., MBA Dr. Fauzi, S.E., M. Kom., ME., Akt. CA., CMA Ida Ayu Putu Megawati, S.E., M. M Edy Anas Ahmadi, S.E., M.M Astika Ayuningtyas, S.Kom., M.Cs Dr. Gatot Wijayanto, SE., M.Si., CIAR., CSEA Ukuran : 14,5 x 21 cm Tebal : 232 Halaman ISBN : 978-623-497-767-7 Sinopsi Buku Buku ini berjudul “Digital Marketing : Menembus Market Meningkatkan Omset”. Buku ini disusun oleh beberapa penulis dari beberapa lembaga pendidikan di Indonesia...
STRATEGI KOMUNIKASI PEMASARAN TERINTEGRASI PADA RUMAH SAKIT EKA HOSPITAL PEKANBARU
Judul : STRATEGI KOMUNIKASI PEMASARAN TERINTEGRASI PADA RUMAH SAKIT EKA HOSPITAL PEKANBARU Penulis : Tengku Firli Musfar, Heni Noviasari, Meilisa Ukuran : 15,5 x 23 cm Tebal : 100 Halaman No ISBN : 978-623-5314-57-0 Tahun Terbit : Juni 2022 Keberhasilan komunikasi pemasaran sebuah rumah sakit dalam konteks jasa kesehatan adalah tersampaikannya sebuah pesan tentang seluruh keunggulan rumah sakit tersebut kepada calon pasien yang membutuhkan, dan dengan cara yang benar. Komunikasi pemasaran mensyaratkan adanya merek atau branding untuk dapat menghubungan organisasi dengan calon pengguna. Karakteristik komunikasi pemasaran rumah sakit berpengaruh pada proses pemasaran kepada calon pasien. Sebag...
PROSES GREEN PURCHASE INTENTION INDUSTRI KRIYA KAYU DI PEKANBARU
Judul : PROSES GREEN PURCHASE INTENTION INDUSTRI KRIYA KAYU DI PEKANBARU Penulis : Tengku Firli Musfar, Henni Noviasari, Meilisa Ukuran : 15,5 x 23 cm Tebal : 145 Halaman No ISBN : 978-623-56871-4-8 Semakin meningkatnya kesadaran masyarakat tentang pentingnya menjaga kelestarian lingkungan hidup memaksa para produsen dari berbagai macam produk mulai beralih menggunakan bahan-bahan yang tidak merusak lingkungan atau bahan yang ramah lingkungan (green product). Bahan-bahan yang dimaksud tidak hanya bahan baku produk melainkan juga menyangkut material lainnya seperti kemasan produk, pelabelan, karton pembungkus dan lain sebagainya. Perubahan ini menimbulkan tantangan yang harus dijawab oleh per...
Recent Advances in Technology Acceptance Models and Theories
This book tackles the latest research trends in technology acceptance models and theories. It presents high-quality empirical and review studies focusing on the main theoretical models and their applications across various technologies and contexts. It also provides insights into the theoretical and practical aspects of different technological innovations that assist decision-makers in formulating the required policies and procedures for adopting a specific technology.
Planning for Disaster
Disasters, throughout the ages, have shaped the built environment. The way city planners, architects, engineers and politicians plan and design cities, buildings, highways, tunnels and bridges have all been fashioned to some degree by the mischievous hands of disasters. Planning for Disaster will trace the impact of natural and manmade disasters on urban planning, building design and the design of large-scale engineering projects such as bridges, tunnels and levees. The book will reference recent disasters such as the Loma Prieta Earthquake (1989), the Oklahoma City Bombing (1995), the 9/11 Terrorist Attack (2001), Hurricane Katrina (2005), as well as catastrophic events from history such as the burning of Rome in AD 64, the London fire of 1666, the New York fire of 1835, the Great Chicago Fire of 1871 and the 1906 San Francisco Earthquake and Fire. Planning for Disaster will include approximately 25 illustrations (photographs and figures) in support of the text.
Secrets of a Bollywood Marriage
After the glitter settles... Tina Sharma and Dev Arjun''s whirlwind romance made them Bollywood royalty, but beneath the glitz and glamour there''s trouble--Tina is about to demand a divorce! But Dev won''t give in without a fight, so he proposes a deal: play the dutiful wife for two months, then he''ll let her go. Tina is furious! He clearly regrets their shotgun wedding, so why stay together a day longer? But it isn''t the days she should be worried about.... As Dev turns up the heat, Tina may just find herself wishing for a lifetime of pleasure with her devilishly delicious husband!
Microorganisms in Plant Conservation and Biodiversity
Plant conservation is increasingly recognised as an outstanding global priority, yet despite considerable efforts over the last few decades, the number of threatened species continues to rise. The practice of plant conservation has for too long been a rather hit-or-miss mixture of methods. While microorganisms have been recognised as a crucial and essential element in supporting the lifecycles of plant species, there has been limited recognition of the relationships between macro level conservation facilitating ecosystem functioning at the micro level. This book addresses the role of microorganisms in conservation - both their support functions and deleterious roles in ecosystem processes and species survival. Importantly, a number of authors highlight how microbial diversity is, itself, now under threat from the many and pervasive influences of man. What is clear from this volume is that like many contemporary treatments of plant and animal conservation, the solution to mitigate the erosion of biodiversity is not simple. This book represents an attempt to bring to the fore the ecological underwriting provided by microorganisms.
Urban Disaster Mitigation: The Role of Engineering and Technology
Great loss of human life, structural damage, and social and economic upheaval occur repeatedly due to such natural hazards as earthquakes, typhoons, hurricanes, landslides, floods and tsunamis. Both the US and Taiwan, along with many other countries, have a history of such occurrences and a common need to reduce their effects.This volume includes papers from the fourth symposium workshop, held jointly between the US and Taiwan to discuss research and its application to multiple hazard mitigation. The workshop, Urban Disaster Mitigation, The Role of Engineering and Technology, discussed lessons learned from recent natural disasters; assessed results of Taiwan's multiple hazards research progr...
Increasing Management Relevance and Competitiveness
Increasing Management Relevance and Competitiveness contains the papers presented at the Global Conference on Business, Management and Entrepreneurship (the 2nd GC-BME 2017), Surabaya, Indonesia on the 9th of August, 2017. The book covers 7 topics: 1. Organizational Behavior, Leadership, and Human Resources Management 2. Innovation, Operations and Supply Chain Management 3. Marketing Management 4. Financial Management and Accounting 5. Strategic Management, Entrepreneurship, and Contemporary Issues 6. Green Business 7. Management and Economics Education.
