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Welcome to The New Normal: Life After The Chaos
Change is the only constant that marketers deal with on a regular basis. However, the recent pandemic brought about change for every individual on the planet. It not only brought about changes to technology, but it also reshaped the thinking of consumers and organizations through behavioral and cultural shifts in the market. This volume provides new insights and ideas in marketing research, theory, and practice as we continue to adapt to the new normal world post-pandemic. It provides success stories and regional case studies to offer marketers new ways in which to serve consumers and satisfy their needs. Featuring papers presented at the 2023 Academy of Marketing Science Annual Conference i...
Symphonies of Life
Discover the enchanting world of Dr. Meenakshi Mohan in her latest collection of poems, Symphonies of Life. This exquisite anthology weaves a tapestry of life's vicarious experiences through the poet's masterful use of rhetorical, epistemological, and ontological perspectives. Each poem in this collection is a lyrical journey through the peaks and valleys of existence, capturing both joy and sorrow with poetic finesse. Dr. Mohan, a distinguished poet, painter, and academic, infuses her verses with rich imagery drawn from Greek and Indian mythology, seamlessly blending natural and human elements. Her evocative language paints vivid pictures, making her poetry resonate with imagistic and impre...
The Palgrave Handbook of Global Sustainability
The field of sustainability continues to evolve as a discipline. The world is facing multiple sustainability challenges such as climate change, water depletion, ecosystem loss, and environmental racism. The Handbook of Sustainability will provide a comprehensive reference for the field that examines in depth the major themes within what are known as the three E’s of sustainability: environment, equity, and economics. These three themes will serve as the main organizing body of the work. In addition, the work will include sections on history and sustainability, major figures in the development of sustainability as a discipline, and important organizations that contributed or that continue to contribute to sustainability as a field. The work is explicitly global in scope as it considers the very different issues associated with sustainability in the global north and south
Tourism as a Pathway to Hope and Happiness
Tourism is often viewed as a phenomenon that brings out the worst in human nature. Self-interest, overuse of resources, injustice and cultural erosion are but a few examples. This book explores the contrasting view that tourism can be a pathway to hope and happiness. The chapters address areas including wellbeing, positive psychology, hopeful tourism, mindfulness, peace, responsible tourism and spirituality. The volume examines the role of tourism in preserving natural wonders and architectural masterpieces, bringing out the best in tourists and locals and adding economic value if planned, developed and managed sustainably. It will be a useful resource for students and researchers in tourism, psychology and philosophy.
Museum Resilience
Focused on multiple-scenario planning method, Museum Resilience gets to the “how” for expanding inclusivity and decolonization efforts, as well as adapting in a time of visitation and financial challenges. Unique features of the book include explaining worldview differences, value-based planning techniques (adaptive and multiple-scenario), the specifics of expanding museum income through collaborations, and ways of developing learning programs that support cultural continuance. The author has field-tested these methods for 30 years (over 50 plans completed), blending her graduate degrees in Cultural Anthropology and Urban and Regional Planning to design methods for cross-cultural planning. Integral to the book are planning processes for museums to use with communities in addressing these issues. Each chapter contains an annotated “Further Readings” feature, useful for textbook readers. Another feature of the book is the integration of examples concerning potential roles museums can take in opening environmental awareness. The author is an experienced leader in culturally diverse issues, focusing on value-based planning and designing techniques that work across cultures.
Management of Tourism Ecosystem Services in a Post Pandemic Context
Tourism and ecosystems services are interdependant and face unique challenges. This book explores the challenges faced by destinations regarding the management and restoration of their ecosystem services. Responding to the effects of the COVID-19 pandemic, this book offers unique management solutions based on best practices from Europe, America, Asia, Africa, Indonesia and island destinations. The management techniques and strategies proposed are adaptive in nature, and they are meant to protect and sustain natural and cultural ecosystem services utilized by the tourism industry. Drawing from a rich collection of international case studies, the book adopts a user-friendly pedagogic approach, while seeking to be an essential future reference to scholars, researchers, academics and industry practitioners, destination management organizations and restoration agencies.
Anemone Morning and other poems
Within the artistic tapestry of Anemone Morning and other poems, poet Gopal Lahiri’s creativity flourishes, weaving together the vibrant hues of nature’s canvas, the tender whispers of love’s longing and belatedness, the pulsating rhythm of bustling cities, the nostalgic charm of diverse locales, and the intricate dance of human and abstract relationships. Each verse, a masterpiece painted with strokes of emotional resonance, invites the readers to immerse themselves in its profound beauty.
Food Tourism and Regional Development
Food tourism is a topic of increasing importance for many destinations. Seen as a means to potentially attract tourists and differentiate destinations and attractions by means of the association with particular products and cuisines, food is also regarded as an opportunity to generate added value from tourism through local agricultural systems and supply chains and the local food system. From a regional development perspective this book goes beyond culinary tourism to also look at some of the ways in which the interrelationships between food and tourism contribute to the economic, environmental and social wellbeing of destinations, communities and producers. It examines the way in which tour...
Independence to Freedom
This is a story of migration from rural Gujarat to Nairobi, Kenya and the impact of the struggles for independence from British rule on a traditional Hindu Gujarati family, and finally to London in 1949. Here, the family navigated a life in between two cultures maintaining and imbibing the best of both. Hemkunver lived a life of bhakti – devotion. Manilal, her husband, followed a life of engaging with the world but spiritually grounded in his love for Indian classical music and philosophy. These characteristics were passed on to the main protagonist Viram, who from a very early age fell in love with Indian classical music. His abilities and interests were varied though – so he did not mi...
Kalyana Mitra: Volume 12
Volume XII: Tourism Studies contains 34 articles on various aspects of Tourism contributed by scholars in Tourism Sector. The topics covered in this volume include forms of Tourism, like Agri, film, cultural, eco, health pilgrimage, rural, Tribal, Wildlife tourism, Tourism development, tourist destinations. Tourism as an Industry, Tourism and Hospitality, and Tourism and Handicrafts.The volume serves as a source book for students, Research scholars and Teachers of Tourism Studies. This volume also highlights the love and affection of Prof. P. Chenna Reddy enjoys in the intellectual world. The felicitation Volume is brought out in a series of 12 independent books covering a total of 460 artic...
