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How to Get Inside Someone's Mind and Stay There
"Exploring and demystifying content marketing and providing proven and practical strategies for promotion and profit, [this book] is for business owners, managers, and anyone with a need to market a product, a service, or even themselves!"--Abstract
How to Get Inside Someone's Mind and Stay There
Exploring and demystifying content marketing and providing proven and practical strategies for promotion and profit, How to Get Inside Someone's Mind and Stay There is for business owners, managers, and anyone with a need to market a product, a service, or even themselves! In this book, you will learn: how to identify your ideal customer; how to identify and create your key marketing messages; the right way to be remembered; and how to write for impact, engagement, and action.
Profit
If you want to take your business to the next level, then this book could lead you there. You most likely have a love for whatever area you have chosen as a focus for your business. This is a great start. However, many small business owners do not have the business and management background to make that business as profitable as it could be. In consulting with many of these small businesses, I found that a few simple business practices could be very beneficial to their growth. In this book, I will try to share some of these practices with you. This book is designed to help an entrepreneur increase his profit by introducing how he can use a simplified profit-and-loss statement of four to ten items as a tool to analyze his business from a financial perspective. He will be shown how he can use these items in a formula to help him plan and make decisions for future growth and profit. We will discuss skills and practices that have been used to improve sales, management, leadership, and planning skills. This book is designed to help you improve your profitability.
Getting to Market With Your MVP
Getting to Market with Your MVP: Small Business and Entrepreneur Success is a book to assist college students, new entrepreneurs, and current business owners in their understanding of how to bring a concept, product, or new business to market. The minimum viable product (MVP) is the foundation of the business and the staple for sustainable growth. Many businesses fail due to the inability of establishing a core concept, or primary product to introduce to the market. This book is intended to provide a concise method of developing a business strategy for successful entry into the market while eliminating the frustration of trial and error. Through this work, readers learn the difference between the purpose of a business plan, market analysis, and a feasibility study. Readers will also understand the difference between a good idea and a great business model. This book serves as a tool for increasing the opportunity for success when launching a product, service, or a business.
I Am Human
I Am Human lifts the lid on 30 of the most common unconscious mistakes and missed opportunities that we humans fail to correct or take advantage of. Honest, intelligent and fun - sometimes a cautionary tale, sometimes a timely reminder, even a light blub moment or two. I Am Human will help you become more conscious, productive and influential, helping you achieve the success and self-fulfilment you desire.
Can You Run Your Business With Blood, Sweat, and Tears? Volume III
What does it take to successfully lead and manage a business or a team? Management consultant and HR specialist Stephen-Elkins Jarrett and organizational development consultant Nick Skinner share their combined experience of how mastery of 15 key areas can help you drive your business, team, or even yourself to success. Presented using the acronym of BLOOD, SWEAT, and TEARS, this book, presented in three volumes, aligns some established models with common sense to give a practical view with tools and tips gained over years of working across different industries and sectors. At the heart of the book is the fascinating study of behavior, discussed through the SPECTRUM model of behavior, showing how by treating others in the way that they want to be treated, we can engage, develop, and lead them to achieve meaningful goals.
Family Business Governance
This book presents research-based information to provide the reader a deeper understanding of the complex nature of family owned businesses, their problems and challenges, and the unique governance structures and mechanisms that have been developed to properly guide a family business to greater effectiveness. Family business is the most prevalent form of business organization in the world. Much of the existing literature on family and corporate governance focuses on the larger and often publicly owned corporations instead of the unique and special issues of the much more prevalent privately held (usually smaller) family businesses. This book presents research-based information to provide the...
Can You Run Your Business With Blood, Sweat, and Tears? Volume I
What does it take to successfully lead and manage a business or a team? Management consultant and HR specialist Stephen-Elkins Jarrett and organizational development consultant Nick Skinner share their combined experience of how mastery of 15 key areas can help you drive your business, team, or even yourself to success. Presented using the acronym of BLOOD, SWEAT, and TEARS, this book, presented in three volumes, aligns some established models with common sense to give a practical view with tools and tips gained over years of working across different industries and sectors. At the heart of the book is the fascinating study of behavior, discussed through the SPECTRUM model of behavior, showing how by treating others in the way that they want to be treated, we can engage, develop, and lead them to achieve meaningful goals.
Can You Run Your Business With Blood, Sweat, and Tears? Volume II
What does it take to successfully lead and manage a business or a team? Management consultant and HR specialist Stephen-Elkins Jarrett and organizational development consultant Nick Skinner share their combined experience of how mastery of 15 key areas can help you drive your business, team, or even yourself to success. Presented using the acronym of BLOOD, SWEAT, and TEARS, this book, presented in three volumes, aligns some established models with common sense to give a practical view with tools and tips gained over years of working across different industries and sectors. At the heart of the book is the fascinating study of behavior, discussed through the SPECTRUM model of behavior, showing how by treating others in the way that they want to be treated, we can engage, develop, and lead them to achieve meaningful goals.
BFI Film Handbook 2005
Provides many of the answers to questions asked by journalists, industry executives, researchers and television enthusiasts about the current UK film industry. The range of information in the Handbook is unrivalled, including a summary of all new films made and released in the UK box office.
