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Chief Crisis Officer
In this modern, media-saturated business and social environment, "crisis response" is most often dominated by communications concerns-ensuring the public, media, employees, and other stakeholders know: What has happened; What may happen next; and What you are doing about it. And with Twitter, Facebook, Instagram, and other platforms, a fumbled, ineffective public response can mean the difference between a crisis that is managed... and a crisis that manages you. Chief Crisis Officer is built on the premise that every company and organization needs to identify a leader and structure for an effective and efficient crisis communications response. Using a mixture of real-life examples, analysis, and tactical guidance, this book breaks down crisis events into their component parts and provides both a strategic approach and the proper tools to enable the Chief Crisis Officer to assemble his or her team and respond when the inevitable crisis occurs. Getting ready-and effectively cleaning up the mess-is what Chief Crisis Officer is all about.
In the Court of Public Opinion
This book is your essential guide to understanding how public relations during lawsuits should be handled with the same seriousness and care as any other aspect of the case.
The City Record
None
Scientific Directory and Annual Bibliography
Presents the broad outline of NIH organizational structure, theprofessional staff, and their scientific and technical publications covering work done at NIH.
