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Marketing Public Sector Services
This book is one of a series of books entitled Essential Skills for the Public Sector. It sets out the fundamental principles of marketing and applies them to a public sector context. The content includes the marketing mix, how to develop a marketing plan, market research techniques and examples of how to implement a marketing strategy and plan. It is increasingly important that public sector services are customer focused and effective marketing helps to achieve this. Whether or not the public service being delivered is in a competitive environment, managers should see marketing as a fundamental part of the management process. There are worked examples and practical exercises which allow the theory to be put into practice, encouraging self development and continuous improvement. The style is simple, easy to read, and accessible to staff at all levels within an organisation.
Business Planning in the Public Sector
This book is one of a series of books entitled Essential Skills for the Public Sector. It sets out the process of identifying a clear vision, SMART objectives, strategies and action plans for public sector and not for profit organisations. Business planning is an essential process to ensure the long term future viability and sustainability of an organisation. It gives direction and a framework within which public services can be delivered and continuously developed to meet the challenges of change and constraints. Effective planning assists managers to ensure they deliver the best possible service within the resources available. There are worked examples and practical exercises which allow the theory to be put into practice, encouraging self development and continuous improvement. The style is simple, easy to read, and accessible to staff at all levels within an organisation. It is an essential addition to a managers toolkit of skills and knowledge.
The Public Sector Manager
This book is one of a series of books entitled Essential Skills for the Public Sector. It focuses on the skills and knowledge that a public sector manager should have, including their key attributes, customer focus, management techniques, decision making, value for money, quality service provision, and entrepreneurship. The style of the book encourages self-development and continuous improvement with the inclusion of skill based exercises, and practical self assessment activities. The style is simple, easy to read, and accessible to staff at all levels within an organisation. Apart from assisting managers in their personal development it can be used as a catalyst for team development and organisational change. Whilst there are many management titles, there are relatively few targeted specifically for the public sector which is a major employer and contributor to the economy. The management of public funds is even more important in times of austerity when budgets are constrained.
Quality in the Public Sector
This book is one of a series of books entitled Essential Skills for the Public Sector. It sets out ways in which those providing public sector services can clarify what is meant by quality and how quality can be achieved. It considers issues such as setting standards, measuring and monitoring quality and the cost versus the benefit of introducing quality systems. It is increasingly important that quality services are maintained whilst striving towards achieving value for money from public funds. There are worked examples and practical exercises which allow the theory to be put into practice, encouraging self development and continuous improvement. The style is simple, easy to read, and accessible to staff at all levels within an organisation. It is an essential addition to a managers toolkit of skills and knowledge.
Finance for Non Financial Public Sector Managers
This book is one of a series of books entitled Essential Skills for the Public Sector. It is increasingly important for public sector managers to have an understanding of finance to perform their jobs and deliver value for money services. It explains the principles of finance as well as financial information such as income and expenditure accounts, balance sheets, cashflows and financial performance indicators. There are worked examples and practical exercises which allow the theory to be put into practice, encouraging self development and continuous improvement. The style is simple, easy to read, and accessible to staff at all levels within an organisation. It is an essential addition to a managers toolkit of skills and knowledge.
The American Girl Goes to War
During the 1910s, films about war often featured a female protagonist. The films portrayed women as spies, cross-dressing soldiers, and athletic defenders of their homes—roles typically reserved for men and that contradicted gendered-expectations of home-front women waiting for their husbands, sons, and brothers to return from battle. The representation of American martial spirit—particularly in the form of heroines—has a rich history in film in the years just prior to the American entry into World War I. The American Girl Goes to War demonstrates the predominance of heroic female characters in in early narrative films about war from 1908 to 1919. American Girls were filled with the military spirit of their forefathers and became one of the major ways that American women’s changing political involvement, independence, and active natures were contained by and subsumed into pre-existing American ideologies.
The Hanging of Thomas Jeremiah
The tragic untold story of how a nation struggling for its freedom denied it to one of its own: a free Black man "A searing portrayal of the central paradox of the American Revolution—the centrality of slavery to the struggle for political liberty."—Laurel Thatcher Ulrich, Harvard University "An insightful reflection and commentary on the vexed relationships among liberty, slavery, and the British Empire in the era of the Declaration of Independence."—Richard D. Brown, The Journal of Law and History Review In 1775, Thomas Jeremiah was one of fewer than five hundred “Free Negros” in South Carolina and, with an estimated worth of £1,000 (about $200,000 in today’s dollars), possibl...
Costing and Pricing Public Sector Services
This book is one of a series of books entitled Essential Skills for the Public Sector. It sets out the process of identifying service costs, establishing unit costs, and cost control, all essential activities for ensuring value for money and accountability. It is an important text for all those working in the a public and not for profit environment as it takes private sector principles and translates them into practical tools that can be applied to public services. With increasing competition seen as a method to improve services and drive down costs, understanding the true cost of public services is important. This book also tackles many of the day to day problems that may be encountered when trying to develop unit costs for a public service entering a market led environment.
Americanizing the Movies and Movie-Mad Audiences, 1910-1914
This engaging, deeply researched study provides the richest and most nuanced picture we have to date of cinema—both movies and movie-going—in the early 1910s. At the same time, it makes clear the profound relationship between early cinema and the construction of a national identity in this important transitional period in the United States. Richard Abel looks closely at sensational melodramas, including westerns (cowboy, cowboy-girl, and Indian pictures), Civil War films (especially girl-spy films), detective films, and animal pictures—all popular genres of the day that have received little critical attention. He simultaneously analyzes film distribution and exhibition practices in ord...
Managing the Devolved Budget
Managing and being responsible for public funds is one of the most important tasks of a public sector manager, particularly in the current environment where budgets are constrained and in many cases reducing. This is an area of skill and knowledge that cannot be taken for granted, as many public sector managers will have had no formal training in this area. It is an ideal practical text to assist managers become more effective and efficient in the way in which they undertake budget management. The outcome being improved value for money services which benefit the whole community. This book is one of a series of books entitled Essential Skills for the Public Sector. Its target readership is any person in the public sector who manages a budget. It covers the process of devolvement; preparing budgets, controlling and monitoring budgets, understanding financial information, and the link between management and financial responsibility
