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Pre-Columbian Trans-Oceanic Contact
Pre-Columbian Trans-Oceanic Contact examines the discovery and settlement of The New World hundreds and even thousands of years before Christopher Columbus was born.
Everything I Know about Marketing I Learned From Google
Want Market Share? Google It! “Google is a once-in-a-generation company. Aaron Goldman has written an essential book that goes beyond telling us how Google became so important to explaining why the revolution it’s leading will affect everyone in media and marketing.” —Brian Morrissey, Digital Editor, Adweek “An insightful tour of the elements that have made Google successful combined with a usable guide on how to apply this learning to your business.” —Rishad Tobaccowala , Chief Strategy & Innovation Officer, Vivaki About the Book You know you’ve hit it big when your name becomes a verb—and no one knows that better than Google. In just over 10 years, Google has become the w...
Birds, Beasts and Bedlam
‘Gow reinvents what it means to be a guardian of the countryside.’—The Guardian ‘Gow has a fire in his belly. We need more like him.’—BBC Wildlife magazine Birds, Beasts and Bedlam recounts the adventures of farmer-turned-rewilder Derek Gow, who is saving Britain’s much-loved but dangerously threatened species, from the water vole to beaver, wildcat to white stork, and tree frog to glow worm. Derek tells us all about the realities of rewilding; how he reared delicate roe deer and a sofa-loving wild boar piglet, moved a raging bison bull across the country, got bitten by a Scottish wildcat, returned honking skeins of graylag geese to the land and water that was once theirs, and ...
Ancestral News
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Digital Cash
The fascinating untold story of digital cash and its creators—from experiments in the 1970s to the mania over Bitcoin and other cryptocurrencies Bitcoin may appear to be a revolutionary form of digital cash without precedent or prehistory. In fact, it is only the best-known recent experiment in a long line of similar efforts going back to the 1970s. But the story behind cryptocurrencies like Bitcoin and its blockchain technology has largely been untold—until now. In Digital Cash, Finn Brunton reveals how technological utopians and political radicals created experimental money to bring about their visions of the future: to protect privacy, bring down governments, prepare for apocalypse, or launch a civilization of innovation and abundance that would make its creators immortal. Filled with marvelous characters, stories, and ideas, Digital Cash is an engaging and accessible account of the strange origins and remarkable technologies behind today's cryptocurrency explosion.
Bulletin
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The Third Screen
With the "first screen"-the television-companies sent ads directly into consumers' living rooms, reaching millions with one campaign. The "second screen"-the personal computer-increased interaction between companies and consumers and allowed for immediate customer feedback. Now, the "third screen"-the mobile device- changed the game in an even more revolutionary way. The Third Screen: The Ultimate Guide to Mobile Marketing defines the implications, strategies, and tactics used to thrive in business during the mobile revolution. This revised, updated paperback links technological developments to behavioral changes, reveals the unexpected forces of the changes in mobile, and equips marketers and businesses for the future.
Transactions of the Historic Society of Lancashire and Cheshire for the Year ...
List of members in each volume.
