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Mobile and Ubiquitous Commerce
"This book advances the understanding of management methods, information technology, and their joint application in business processes"--Provided by publisher.
Agent Systems in Electronic Business
"This book delivers definitive research on the use of agent technologies to advance the practice of electronic business in today's organizations, targeting the needs of enterprises in open and dynamic business opportunities to incorporate skilled use of multiple independent information systems. It clearly articulates the stages involved in developing agent-based e-business systems"--Provided by publisher.
Mobile and Ubiquitous Commerce: Advanced E-Business Methods
"This book advances the understanding of management methods, information technology, and their joint application in business processes"--Provided by publisher.
Advances in Electronic Business, Volume 2
The Internet has generated a large amount of information that is created and shared between individuals and organizations. Because of the amount of information flying through cyberspace, the time to locate and digest the information increases exponentially, but the question of what information can be shared and how to share it remains unsolved. Advances in Electronic Business, Volume 2 explores the semantic web and intelligent web services, two methods created to help solidify the meaning and relationship of data, and explains how they relate to business processes. Professionals, policy-makers, academics, researchers, and managers in IT, business, and commerce will find this book useful in understanding the semantic web and intelligent web services impact on e-commerce.
Organizations and Social Networking: Utilizing Social Media to Engage Consumers
The modern business landscape demands that organizations maintain an online presence to network with their customers and investors. Therefore, understanding the link between social media and e-business is an important first step in cultivating these internet-based relationships. Organizations and Social Networking: Utilizing Social Media to Engage Consumers provides a broad investigation into the use of social technologies in business practices through theoretical research and practical applications. This book explores the opportunities and challenges brought about by the advent of various 21st century online business web tools and platforms, presenting professionals and researchers in e-business, social marketing, online collaborative communities, and social analytics with cutting-edge information and technological developments to implement in their own enterprises. This book is part of the Advances in Marketing, Customer Relationship Management, and E-Services series collection.
Collaborative Value Co-creation in the Platform Economy
This book offers a service science perspective on platform orchestration and on collaborative consumption, providing an overview of research topics related to service dominant logic in multi-sided markets. The chapters give an international and multi-disciplinary overview of the current topics of digital service platforms from many angles. This overview helps in filling the gap between service science and recent research of the platform economy and paves the way for future service platform research. Open standards and distributed databases such as blockchain configurations increase the connectivity of business ecosystems as devices and systems exchange data with each other instead of through...
Strategies for Managing IS/IT Personnel
This title collects and presents key research articles focused on identifying, defining, and measuring accomplishment in knowledge management. A significant collection of the latest international findings within the field, this book provides a strong reference for students, researchers, and practitioners involved with organizational knowledge management.
Pitfalls and Triumphs of Information Technology Management
Pitfalls and Triumphs of Information Technology Management uses case studies of actual organization to demonstrate both successful and unsuccessful use of Information technology resources in organizations. The wide variety of types of organizations covered-large and small businesses, government agencies and educational institutions-makes this a valuable resource for IT professionals.
Marketing Analytics: Creating Customer Centric Culture
A game-changing approach to marketing by an experienced author, speaker and businessman Joseph B. Rivera. Joseph B. Rivera has first-hand experience in business. He has learned everything through hard work and perseverance, and has inspired quite a lot of entrepreneurs, businessmen, executives, employees, and business students to challenge themselves in this modern era of commerce. For the first time, Joseph B. Rivera offers his years of experience and wisdom in this one compact, very accessible and enduring masterpiece. MARKETING ANALYTICS: CREATING CUSTOMER-CENTRIC CULTURE helps you to create a transformative culture toward excellence in your business. Whether you are an executive, busines...
