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Word of Mom is the most powerful form of marketing for brands who want to connect with the $2.4 trillion Mom Market. The Power Moms-influential mothers who help spread the word about products and services-build brands and boast sales. Learn how to identify and engage this powerful group of consumers... Examine how the sphere of influence of today's mom maven is transcending from virtual world to cyberspace and back Engage moms who will drive sales to your bottom line by creating a buzz online and offline Hear first-hand from over 300 Power Moms on their rules of engagement with brands and how they spread the word about products they love Empower yourself with access to the most influential m...
Internationally recognized marketing trend specialist Maria Bailey's cutting edge information on marketing to today's mothers with tomorrow's technology.
Perfect for fans of Alison Cochrun and Ashley Herring Blake, this sapphic retelling of It’s a Wonderful Life will make the yuletide gay. After years of putting aside her dreams of travel and adventure, Bailey George is ready to leave Lanford Falls and her responsibilities behind on a long-awaited vacation to New York City. But when the volunteer who took over her leadership position for the town's Winter Wonderfest has a medical emergency, Bailey finds herself stuck in Lanford Falls. She gets roped into reassuming her old role, not wanting to let the town or her friends and family down. Staying home seems slightly less terrible when Bailey runs into her high school crush, Maria Hatcher. A ...
Bailey examines the viable idea that moms are a separate and distinct group that responds to different stimuli. This book uncovers the critical components necessary for eliciting the desired response from marketing to moms and explains how to gain tangible results.
Ultimate Mom is a moving collection of stories about the joys and hurdles of motherhood, laden with must-know advice from experts about all facets of motherhood--how to discover and polish an emerging parenting style; how to balance passion and hobbies with family; how be an effective mother-father team, and much more. Ultimate Mom offers readers: Practical, time-tested lessons from mothers about how to navigate smoothly through the ups-and-downs of motherhood More than 60 eye-catching photographs, featuring outstanding mothers and the milestones that span generations With insightful stories, practical ideas, sage advice, Ultimate Mom is a great gift book for the Mother's Day book launch.
If you’re an entrepreneur, or you’re just thinking of starting a business, start with this smart, practical guide to small business success. It shows you how to maintain healthy growth and profits—no matter what kind of business you own—and helps you get the most out of your limited resources. Grow your business and get on the fast track to success.
Begin a Work-at-Home Career with the Training and Education You Need! Train at Home to Work at Home This unique guide provides comprehensive resources on more than 200 distance-learning programs that can teach you 27 of the most popular and profitable work-at-home careers. Distance-learning programs have exploded in the last few years---courses are now available online, via e-mail, via teleclass, through the mail, on audiotape, on videotape, and even on CD-ROM. You can learn: graphic design at UCLA professional writing at Washington State University life coaching at CoachU Web site design at Penn State financial planning at University of Alabama interior design at the Art Institute International medical transcription at the Health Professions Institute and many more. Plus, extensive resource lists (organizations, books, and Web sites) complete each section. Full contact information, tuition rates, and course descriptions make comparisons and contrasts a breeze.
Whether readers want to begin reading Tarot cards professionally, or improve the success of their established business, here is the only book available on how to make money with Tarot. The author draws on her own vast experience to help set fees, advertise on a shoestring budget, make money on the Internet or by telephone, and more.
A guide to citing bibliographic data according to MLA, APA, and Chicago style guidelines also discusses how to conduct research while avoiding plagiarism.