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Charles I
Charles I provides a detailed overview of Charles Stuart, placing his reign firmly within the wider context of this turbulent period and examining the nature of one of the most complex monarchs in British history. The book is organised chronologically, beginning in 1600 and covering Charles' early life, his first difficulties with his parliaments, the Personal Rule, the outbreak of Civil War, and his trial and eventual execution in 1649. Interwoven with historiography, the book emphasises the impact of Charles' challenging inheritance on his early years as king and explores the transition from his original championing of international Protestantism to his later vision of a strong and central...
The Silicon Shrink
Why the race to apply AI in psychiatry is so dangerous, and how to understand the new tech-driven psychiatric paradigm. AI psychiatrists promise to detect mental disorders with superhuman accuracy, provide affordable therapy for those who can’t afford or can’t access treatment, and even invent new psychiatric drugs. But the hype obscures an unnerving reality. In The Silicon Shrink, Daniel Oberhaus tells the inside story of how the quest to use AI in psychiatry has created the conditions to turn the world into an asylum. Most of these systems, he writes, have vanishingly little evidence that they improve patient outcomes, but the risks they pose have less to do with technological shortcom...
The Profit Impact of Marketing Strategy Project
This book was first published in 2004. Developments in strategic thinking and econometric methods, alongside fundamental changes in technology and in the nature of competition, argue the need for an in-depth but accessible assessment of the Profit Impact of Marketing Strategy's project. Here, Paul Farris and Michael Moore gather together contributions from experts across the US and Europe to offer a retrospective analysis alongside innovative perspectives on future marketing strategy and performance assessment methods. Appealing to scholars and reflective practitioners interested in fostering practical knowledge about business innovation and changes, this book not only explores ways of thinking about and working with PIMS but also explores the unresolved issues arising from the original data. As the business community renews its attempts to recreate the kind of inter-firm cooperation that produced the PIMS project, sharing many of the ideals, this volume will broadly appeal.
Your Wit Is My Command
For fans of computers and comedy alike, an accessible and entertaining look into how we can use artificial intelligence to make smart machines funny. Most robots and smart devices are not known for their joke-telling abilities. And yet, as computer scientist Tony Veale explains in Your Wit Is My Command, machines are not inherently unfunny; they are just programmed that way. By examining the mechanisms of humor and jokes--how jokes actually works--Veale shows that computers can be built with a sense of humor, capable not only of producing a joke but also of appreciating one. Along the way, he explores the humor-generating capacities of fictional robots ranging from B-9 in Lost in Space to TA...
Match Annual 2015
Inside the UK's best-selling footy annual, we count down the Top 50 biggest transfers of all time, look back at the 2014 World Cup in Brazil, tell you everything you need to know about Bale, Ronaldo, Robben, Suarez and Messi, reveal the Prem's ten biggest clubs, chat to the stars about their top skills and loads more. Plus, we've got tons of crazy cartoons, cool pics, lightning squad posters, eight brain-busting quizzes, a massive transfer exclusive and bonkers lookalikes! With over two million copies sold in the last ten years, the MATCH Annual 2015 is the only annual you'll need this Christmas.
Garrets and Pretenders
Fascinating study recaptures the vibrantly eccentric lifestyles of American hipsters and outsider artists. Accurate, well-illustrated narrative profiles the lives and manners of nonconformists from the early 19th century through the Beat Generation.
Walk a Mile in My Shoes
Rookie golfer Casey Martin, who suffers from a debilitating disorder that causes him to become easily fatigued, has been in the headlines lately with his lawsuit against the PGA. This book tells of the obstacles that Martin has had to overcome in his lifetime to get to where he is now.
Hypercompetition
General Motors and IBM have been battered to their cores. Jack Welch, the chairman of General Electric, called the frenzied competition of the 1980's "a white knuckle decade" and said the 1990s would be worse. In this pathbreaking book that will define this new age of "hypercompetition," Richard D'Aveni reveals how competitive moves and countermoves escalate with such ferocity today that the traditional sources of competitive advantage can no longer be sustained. To compete in this dynamic environment, D'Aveni argues that a company must fundamentally shift its strategic focus. He constructs a brilliant operational model that shows how firms move up "escalation ladders" as advantage is contin...
Boating
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How to Fast-track your Academic Career
This thoroughly updated edition of a classic career guide closes the research-practitioner gap and carefully considers the obstacles faced by researchers pursuing an academic career. From applying for grants to supervising Ph.D. students, the book utilises practical research and real experiences to illustrate how marketing scholars can strike a healthy working balance between teaching and research to find success in academia.
