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Marketing Effectively
Learn all you need to know to improve your marketing skills, from researching and analyzing customers' buying habits to creating and managing a strong brand. Marketing Effectively not only shows you how to maximize market share by keeping up with trends, improving your competitiveness, exploiting new opportunities, and developing a winning marketing strategy, it also provides practical information on enhancing the image of your organization. Power tips help you to improve dramatically your chances of attaining instantly recognizable products. The Essential Managers have sold more than 1.9 million copies worldwide! Experienced and novice managers alike can benefit from these compact guides that slip easily into a briefcase or a portfolio. The topics are relevant to every work environment, from large corporations to small businesses. Concise treatments of dozens of business techniques, skills, methods, and problems are presented with hundreds of photos, charts, and diagrams. It is the most exciting and accessible approach to business and self-improvement available.
How to Communicate Effectively in Health and Social Care
How to Communicate Effectively in Health and Social Care is a handbook aimed at professionals to help improve their communication skills.
Effective Public Relations
Learn all you need to know about how to generate and manage publicity - from recognising public relations opportunities to creating and sustaining media coverage. Effective Public Relations not only shows you how to identify and target your audience but also provides practical techniques for presenting information whether writing news releases or organising press conferences and product launches. Power tips help you to deal with real-life situations and handle all types of media with confidence.
Practical Marketing and Public Relations for the Small Business
Written by an experienced consultant, Practical Marketing and PR for the Small Buisness covers all aspects of marketing and PR from direct marketing to organising press launches. Written in a clear, jargon free language, this book explains the ins and outs of marketing.
Dolls' Houses
Moi Ali explores the fascinating world of dolls' houses.
Successful Manager's Handbook
New edition of this bestselling practical guide to managing which will give you the information and skills to succeed Find out the essential techniques of effective management, from communication to innovation. Discover how to lead and influence others from developing your NLP skills to dealing with difficult people and appraising staff. And learn the art of successful work life balance, whilst managing your career. Tips, dos and don'ts, highlights on key subjects, 'SOS' hints on what to do in a particular situation, plus real-life case studies demonstrate key managing skills. Plus, discover over 1,200 power tips for boosting the efficiency of your team. Read it cover to cover, or dip in and out of topics for quick reference. Handy tips for experienced managers or those looking to pick up new skills - take it wherever your work takes you.
Les voies de la transmission du Kitāb de Sībawayhi
The Kitāb of Sībawayhi, compiled in the 8th century, is the oldest existant Arabic grammar. It has gone through many editions, but all are based on a copy from the 18th century. The author of this important book has discovered 11 manuscripts in addition to the 66 mentioned by F. Sezgin (GAS, IX). More than 40 were used in this book to contribute to a new understanding of the history of the text. She has now definitively shown that all of the recensions, oriental and occidental, follow closely the—now lost—copy of al-Mubarrad (d. 9th century), which functioned as a true vulgate. Only one manuscript, found in Milan, managed to escape its influence, and adhered to the rival Kufan grammatical tradition. This manuscript provides a better version of the text and makes a new reading of the Kitāb possible
Convex Surfaces
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