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Learn about the most important mathematical ideas, theorems, and movements in The Maths Book. Part of the fascinating Big Ideas series, this book tackles tricky topics and themes in a simple and easy to follow format. Learn about Maths in this overview guide to the subject, great for novices looking to find out more and experts wishing to refresh their knowledge alike! The Maths Book brings a fresh and vibrant take on the topic through eye-catching graphics and diagrams to immerse yourself in. This captivating book will broaden your understanding of Maths, with: - More than 85 ideas and events key to the development of mathematics - Packed with facts, charts, timelines and graphs to help exp...
Clusters, technopoles, milieus of innovation, science parks, company towns, corporate campuses and all other silicon-"things" are based on one simple idea - the idea of agglomeration effects. The core belief behind this approach is that physical and social proximity of companies coupled with institutional influence - generates spillover effects that are a source of new innovation and value creation. The current book explores the ever-changing relationship between businesses, society and space, documents the historical, present and coming examples of corporate landscapes, and envisions a future, in which innovative and socially-responsible companies will create inspiring, lively and socially-just urban environments.
The untold story of how America's Progressive-era war on smallpox sparked one of the great civil liberties battles of the twentieth century. At the turn of the last century, a powerful smallpox epidemic swept the United States from coast to coast. The age-old disease spread swiftly through an increasingly interconnected American landscape: from southern tobacco plantations to the dense immigrant neighborhoods of northern cities to far-flung villages on the edges of the nascent American empire. In Pox, award-winning historian Michael Willrich offers a gripping chronicle of how the nation's continentwide fight against smallpox launched one of the most important civil liberties struggles of the...
Learn about the most important mathematical ideas, theorems, and movements in The Math Book. Part of the fascinating Big Ideas series, this book tackles tricky topics and themes in a simple and easy to follow format. Learn about Math in this overview guide to the subject, brilliant for novices looking to find out more and experts wishing to refresh their knowledge alike! The Math Book brings a fresh and vibrant take on the topic through eye-catching graphics and diagrams to immerse yourself in. This captivating book will broaden your understanding of Math, with: - More than 85 ideas and events key to the development of mathematics - Packed with facts, charts, timelines and graphs to help exp...
Zurich, summer 1912. Albert Einstein has just returned from Prague to the city on the Limmat. He sends a plea for help to his former fellow student, the mathematician Marcel Grossmann (1878-1936), for he is in need of assistance with the mathematical calculations of his general theory of relativity. What then follows is one of the most fascinating chapters of science history, with far-reaching consequences for the lives of the two friends. Marcel Grossmann’s granddaughter paints here a picture of a fiery and many-talented scientist and patriot. She traces the influence of an entrepreneurial family during Germany’s rapid industrial expansion in the late 19th century. The family’s fluctu...
A postmodern masterpiece about fraud and forgery by one of the most distinctive, accomplished novelists of the last century. The Recognitions is a sweeping depiction of a world in which everything that anyone recognizes as beautiful or true or good emerges as anything but: our world. The book is a masquerade, moving from New England to New York to Madrid, from the art world to the underworld, but it centers on the story of Wyatt Gwyon, the son of a New England minister, who forsakes religion to devote himself to painting, only to despair of his inspiration. In expiation, he will paint nothing but flawless copies of his revered old masters—copies, however, that find their way into the hands of a sinister financial wizard by the name of Recktall Brown, who of course sells them as the real thing. Dismissed uncomprehendingly by reviewers on publication in 1955 and ignored by the literary world for decades after, The Recognitions is now established as one of the great American novels, immensely ambitious and entirely unique, a book of wild, Boschian inspiration and outrageous comedy that is also profoundly serious and sad.
We experience our environment in a unique way through our senses. Some people thrive in a busy environment with lots going on and many people involved. They like everything brighter, louder, hotter, faster and find these inputs enjoyable and stimulating. Others avoid a crowded, noisy environment and will escape to ordered tranquillity whenever they can. They prefer everything softer, milder, slower and quickly feel overwhelmed and irritated by too much fuss and flutter. Sensory intelligence explains in clear layman's terms how this works to help you understand why you and others respond to sensory input the way you do. It then tells you how to modulate your senses to adapt to your environmen...
This accessible, up-to-date, comprehensive, and in-depth textbook introduces students and practitioners to the principles and practice of airport marketing as well as the major changes and future marketing challenges facing the airport sector. It applies principles of marketing within the airport industry, and examines airport marketing and its environment, how to define and measure the market for airport services, airport strategic marketing planning and individual elements of the airport marketing mix (product, price, distribution and promotion). The book integrates key elements of marketing theory with airport marketing in practice. Each chapter contains extensive industry examples for di...
An anguished god surveys a world stricken by fundamentalism in these powerful poems by a writer whose cultural experience spans three countries: Pakistan, the country of her birth, and Britain and India, her countries of adoption. Her main themes are drawn from a life of transitions: childhood, exile, journeying, home, displacement, religious strife and terror, and latterly, grief. She is also an accomplished artist, and all her collections are illustrated with her drawings, which form an integral part of her books. Postcards from god was her first book from Bloodaxe. It combines two collections published separately in India, Purdah (1989) and Postcards from god (1994). In Purdah she memoria...