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Lean Pricing
Pricing is hard as it determines your market position, whether your customers buy from you and whether you can provide the level of service required by those customers Lean Pricing is a practical toolkit that will positively influence your pricing strategy, revealing insights in the different pricing methods and tactics used by successful companies. You will discover a great number of case studies where these methods are successfully applied which will help you set-up or optimize your current pricing strategy. This book will answer the following key questions: • What price can you ask? • What pricing strategy will you adopt? • Whether you launched a startup or work for a big tech compa...
Corporate Venturing
Different strategies and tactics to accelerate innovation and growth through collaboration. This is not the hype story of how cool startups are and why you should invest in them with a fund or setup an accelerator. Corporate Venturing is so much more than CVC - Corporate Venture Capital. The aim of this book is to provide insights in the different strategies and tactics to accelerate innovation and growth through collaboration, as well as plenty of cases as examples where these models are successfully applied. This is not a book for people that are looking for complex innovation theories around venturing. Rather it’s a no-nonsense, ready-to-apply comprehensive guide for creating and review...
Game changing innovation
This book is the disquisition of what I know and truly believe makes products a success and how you can replicate it within your company. What is this book about? Why should I read this book? Why did you write this book? These were the three questions I received from a good friend. So what is this book about my good friend asks? This book is like a cookbook with recipes for lean innovation, a collection of concrete techniques and strategies that are invaluable and lead to the same end: game-changing innovation. The book is a compilation of what I consider the fundamental models for lean innovation and some of my own complementary models for successful innovation1. A supplement to the existin...
Empowering Outperformance
Do you have the dedication, discipline and concentration to finish what you set out to do? To be a high performer? This book is not meant to come up with the typical ten point plan that you find in the plethora of books on “how to...” or “finding the shortcut to...”. It is simply not realistic to impose the one and only way to become a performance beast. We cannot be made immune to personal emotions and our brains work in a very unique way and therefore it seems illogical to accept the restrictions of such ten-point-plans. Dixie Dansercoer surely does not want to preach, generalise or standardise training methods to manipulate people into becoming high performers. Our brains may be t...
The Future of Business
The Future of Business explores how the commercial world is being transformed by the complex interplay between social, economic and political shifts, disruptive ideas, bold strategies and breakthroughs in science and technology. Over 60 contributors from 21 countries explore how the business landscape will be reshaped by factors as diverse as the modification of the human brain and body, 3D printing, alternative energy sources, the reinvention of government, new business models, artificial intelligence, blockchain technology, and the potential emergence of the Star Trek economy.
Digital Startups in Transition Economies
This book responds to the growing demand for a scientific approach to the concept of startups, which are a manifestation of the digital revolution and an innovation-driven economy. With a focus on digital enterprises, the author presents empirical research carried out over 4 years in collaboration with the Startup Poland Foundation, and provides a developed universal definition of a startup. This book highlights the necessity of a clear definition, in order for startups to be treated as a permanent economic phenomenon, rather than a temporary whim. Addressing the crucial need for an effective startup management methodology and more education on this form of entrepreneurship, Digital Startups in Transition Economies offers guidance for those researching entrepreneurship and innovation, as well as entrepreneurs, public institutions, startup accelerators and technology transfer centres.
Leaving a Legacy
People want to change things, improve the world. Our mind cannot live without meaning. Just like the body asks for food. We all know that we have the leverage to make things happen. It’s important to know what to do, but it’s even more important to remember why you do what you do. Leaving a legacy is about impact surviving the erosion of time. About scaling and accelerating positive impact. Be ready to get inspired about leaving your own legacy. How do you leave a legacy? What drives a legacy? How about your legacy statement? And how about increasing your impact? Will you choose for scaling up, scaling deep, scaling out, or maybe even scaling down? Get carried away by the impact point of...
Payment Received
Payment Received is one of the best books on saas pricing and marketing. In this easy-to-follow book, I lay out a few strategies on how to successfully bring your software-as-a-service or subscription-based app to market. I provide detailed tips on how to use social media marketing, SEO, and Google Ads to try to reach your audience. I also provide a few tips on how to hit your first few crucial milestones. I also, as a bonus suggest a few other books to read to help you succeed at building a cost-efficient and profitable subscription software business model.
Female Founders’ Playbook
How do female entrepreneurs overcome hurdles, redress power imbalances and create a business with coveted unicorn status? High-growth enterprises on a rocket ship growth trajectory and tech unicorns with a value of more than £1billion have the potential to transform the economy. But building a unicorn is not an easy task. And it's even more difficult for female-led enterprises than it is for male-led start-ups. Female Founders' Playbook brings together the experiences of the leading women entrepreneurs and VC investors. These successful businesswomen share their thoughts on every aspect of launching a high-growth business, from coming up with a unicorn-worthy idea, through to building a multi-talented team to winning investment. Their tales of success and failure are drawn together by commentary and insightful analysis by award-winning technology founder and architect of Starling Bank, Anne Boden, creating an easy-to-follow guide for any female leader. Rather than talking about who might be the next Bezos, Gates or Jobs, Female Founders' Playbook tells the true stories of those women who are guaranteed to inspire and help the next generation of female entrepreneurs.
Product-Focused Software Process Improvement
This book constitutes the proceedings of the 17th International Conference on Product-Focused Software Process Improvement, PROFES 2016, held in Trondheim, Norway, in November 2016. The 24 revised full papers presented together with 21 short papers, 1 keynote, 3 invited papers, 5 workshop papers. 2 doctoral symposium papers, and 6 tutorials were carefully reviewed and selected from 82 submissions. The papers are organized in topical sections on Early Phases in Software Engineering; Organizational Models; Architecture; Methods and Tools; Verification and Validation; Process Improvement; Speed and Agility in System Engineering; Requirements and Quality; Process and Repository Mining; Business Value and Benefits; Emerging Research Topics; and Future of Computing.
