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Under Pressure
This book examines five rhetorical strategies used by the US coal industry to advance its interests in the face of growing economic and environmental pressures: industrial apocalyptic, corporate ventriloquism, technological shell game, hypocrite’s trap, and energy utopia. The authors argue that these strategies appeal to and reinforce neoliberalism, a discourse and set of practices that privilege market rationality and individual freedom and responsibility above all else. As the coal industry has become the leading target and leverage point for those seeking more aggressive action to mitigate climate change, their corporate advocacy may foreshadow rhetorical strategies available to other fossil fuel industries as they manage similar economic and cultural shifts. The authors’ analysis of coal’s corporate advocacy also identifies contradictions and points of vulnerability in the organized resistance to climate action as well as the larger ideological formation of neoliberalism.
Environmental Communication and the Public Sphere
Environmental Communication and the Public Sphere is the first comprehensive undergraduate textbook in the growing field of environmental communication. It takes as its theme the role of communication in influencing the ways in which we perceive the environment as well as what actions we and others take in our relations to the natural world. The text blends scholarship and hands-on experiences to provide a theory-based and coherent description of the concrete communication practices and sites in the debates over environment protection. Additional theory and vocabulary are introduced, as are case studies and examples for closer examination of the principal sites and practices of environmental...
Extraction Politics
An investigation into one of the largest and most lucrative mineral mining companies in the world, Rio Tinto, Extraction Politics reveals how the company constructs a presence in the places it operates and shapes meanings and orientations toward the environment. Taking readers on a “rhetorical pilgrimage” across the American Southwest, Nicholas Paliewicz shows how Rio Tinto creates adaptable corporate identities. From Ronald Reagan’s frontiersman advertisements for the Borax Mine in California to the pioneer Mormon persona at Bingham Canyon Mine in Salt Lake City and the folksy, paternalistic perspective toward the San Carlos Apache at the proposed mine at Oak Flat, Arizona, the compan...
Beyond Straw Men
"Addressing plastics can feel overwhelming. Guilt, shame, anger, hurt, fear, dismissiveness, and despair abound. Beyond Strawmen moves beyond "hot take" or strawman fallacies by illustrating how affective counterpublics mobilized around plastics reveal broader stories about environmental justice and social change. Inspired by on- and offline organizing, Pezzullo engages public controversies, policies, and headline-making advocates in Bangladesh, Kenya, the US, and Vietnam through hashtag activism, campaign materials, and her podcast, Communicating Care. She argues that plastics have become an entry point into contested environmental politics, including carbon-heavy masculinity, carceral policies, planetary fatalism, eco-ableism, greenwashing, marine life endangerment, pollution colonialism, and waste imperialism. Attuned to plastic attachments, Beyond Strawmen shares how unsustainable patterns of the plastics-industrial complex are resisted through imperfect but impactful networked cultures of care"--
Voice and Environmental Communication
Voice and Environmental Communication explores how people give voice to, and listen to the voices of, the environment. This foundational book introduces the relationship between these two fundamental aspects of human existence and extends our knowledge of the role of voice in the study of environmental communication.
Public Relations and Neoliberalism
The promise of prosperity: transplanting the 'new realities' -- Communicating the 'practical faith ': the historical neoliberal and PR nexus -- 'We need a new narrative': neoliberalism and PR language practice -- Happiness, plastic truth, and the story of climate -- 'Borderlands': PR and the broken moorings of language -- Airborne: PR, plasticity and pandemic politics.
Petroturfing
How social media has become a critical tool for advancing the interests of the Canadian oil industry Petroturfing presents an incisive look into how Canada’s pro-oil movement has leveraged social media to rebrand the extractive economy as a positive force. Adapting its title from the concept of astroturfing, which refers to the practice of disguising political and corporate media campaigns as grassroots movements, the book exposes the consequences of this mutually informed relationship between social media and environmental politics. Since the early 2010s, an increasingly influential network of pro-oil groups, organizations, and campaigns has harnessed social media strategies originally de...
Environmental Communication
This handbook reviews extant research and offers critical summaries of key topics and issues in the field, enriched by authoritative analyses of specific cases and examples. It displays pluralism across a number of axes: epistemological, theoretical, geographical, cultural, and thematic. The first part offers historical routes through the international development of the field and explores the epistemological grounds of multiple strands of environmental communication studies. In aiming to map the field broadly, as well as stimulating new thinking, the second part is organized along three core perspectives: arenas, voice, and place. It comprises chapters on various public spaces that are critical to the symbolic constitution of the environment, and sheds light on a range of aspects and social agents that have received insufficient attention, including research about – and carried out in – non-Western countries. Crucially, at a time of profound environmental crisis, the final part of this book discusses possibilities and constraints to social change, and the potential contributions of environmental communication research to ways of understanding and responding to the challenge.
