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Podcasting For Dummies
New tools have made it easier to create a podcast. The second edition of Podcasting For Dummies shows you how you can create and distribute your own online recordings using tools you already have. This edition also covers what you need to build a top-notch podcasting studio. Expert podcasters Tee Morris and Evo Terra are joined on this edition by a fellow podcasting guru, Chuck Tomasi, to walk you through recording, editing, posting, and promoting a podcast. Chapters cover: Choosing a topic that fits your expertise Writing an outline or script for your podcast Turning your existing computer into a desktop podcasting studio Picking the microphone, headphones, and audio editing software that best suit your needs Upgrading to pro-level podcasting equipment Conducting interviews and recording an interview subject who’s not in the room with you Navigating the XML code you need to share your podcast Finding a place to host your podcast online Promoting your podcasts in the blogosphere, online discussion groups, and social networking sites Seeking out sponsors, advertising, and subscriptions to make your podcast pay Creating podcasts designed to promote a business
Podcast Solutions
A much-needed work focusing on one of the e-community’s hottest topics, this is the second edition of a book that covers both video and audio podcasts, as well as updated software and resources. This edition is much improved and updated to cover the latest gear that readers and podcasters want to learn about. Critically, the book also shows how to create video as well as audio podcasts. It provides all the reader needs to know to get heard and now seen online, regardless of his or her level of experience and technical knowledge.
Podcasting Marketing Strategy
Take advantage of the skyrocketing popularity of podcasts and learn how your business can use the unique opportunity to stand out and drive loyal engagement with target audiences, using this complete guide to podcast marketing - written by the hosts of the global top ten iTunes podcast, The Digital Marketing Podcast. Podcasting is a hugely persuasive, yet under-utilized channel accessed by an affluent and influential demographic. In a crowded and noisy digital environment, it gives organizations, brand builders and marketers the unique opportunity to stand out and drive engagement with target audiences, with accurate and measurable levels of allegiance that can only be dreamed of on other di...
Podcasting 101 for Training and Development
Podcasting 101 for Training and Development Podcasting can help you revolutionize the way you deliver training. This groundbreaking book provides an innovative approach to designing and developing podcasts that can improve employees' productivity by providing them with easy-to-access up-to-date information. The book is designed to help you to decide if podcasting is the right solution for the business challenge that your organization is facing, and then guide you to make the right decisions in selecting the software and hardware that you will use to create your podcasts. Podcasting 101 for Training and Development includes critical information about the legal issues surrounding podcast devel...
The Power of Podcasting
Now two decades old, podcasting is an exuberant medium where new voices can be found every day. As a powerful communications tool that is largely unregulated and unusually accessible, this influential medium is attracting scholarly scrutiny across a range of fields, from media and communications to history, criminology, and gender studies. Hailed for intimacy and authenticity in an age of mistrust and disinformation, podcasts have developed fresh models for storytelling, entertainment, and the casual imparting of knowledge. Podcast hosts have forged strong parasocial relationships that attract advertisers, brands, and major platforms, but can also be leveraged for community, niche, and publi...
Absolute Beginner's Guide to Podcasting
A guide to podcasting covers such topics as designing a podcast, setting up a studio, recording a podcast, editing techniques, distributing a podcast, and promoting a podcast.
Scholarly Podcasting
Exploring what academic podcasting is and what it could be, this book is the first to consider the why, what, and how academics engage with this insurgent, curious craft. Featuring interviews with 101 podcasting academics, including scholars and teachers of podcasting, this book explores the motivations of scholarly podcasters, interrogates what podcasting does to academic knowledge, and leads potential podcasters through the creation process from beginning to end. With scholarship often trapped inside expensive journals, wrapped in opaque language, and laced with a standoffish tone, this book analyses the implications of moving towards a more open and accessible form. This book will also inform, inspire, and equip scholars of any discipline, rank, or affiliation who are considering making a podcast or who make podcasts with the background knowledge and technical and conceptual skills needed to produce high-quality podcasts through a reflexive critique of current practices.
A Quick Start Guide to Podcasting
The Quick-Start Guide to Podcasting will help you understand the practical tasks that need to be completed in order to create easily downloable audio and visual material for the web.
Podcast Academy
Podcast Academy, the leader in audio/video podcast and new media education, brings you their first book, Podcast Academy: The Business Podcasting Book, based on their seminars.
Podcasting in a Platform Age
Podcasting in a Platform Age explores the transition underway in podcasting by considering how the influx of legacy and new media interest in the medium is injecting professional and corporate logics into what had been largely an amateur media form. Many of the most high profile podcasts today, however, are produced by highly-skilled media professionals, some of whom are employees of media corporations. Legacy radio and new media platform giants like Google, Apple, Amazon, and Spotify are also making big (and expensive) moves in the medium by acquiring content producers and hosting platforms. The book focuses on three major aspects of this transformation: formalization, professionalization, and monetization. Through a close read of online and press discourse, analysis of podcasts themselves, participant observations at podcast trade shows and conventions, and interviews with industry professionals and individual podcasters, John Sullivan outlines how the efforts of industry players to transform podcasting into a profitable medium are beginning to challenge the very definition of podcasting itself.
