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Global challenges become a very challenging phenomenon for the local wisdom in every country. High commitment and optimistic perspectives from countries are needed to prepare themselves in facing all aspects of the global challenges. Aspects of global challenges for these countries include the economic, social, cultural, political, legal, educational, technological and security defense aspects. The ability of countries to face global challenges in several aspects is also a benchmark for countries to be able to compete in a global level. Local wisdom owned by these countries can also be used as a basis for strengthening the country in order to become the country’s competitiveness to partici...
Buku ini berisikan konsep-konsep teoritis mengenai public relations era digital dan panduan bagi para praktisi public relations yang terdiri dari 10 bab. Bab 1 menjelaskan konsep public relations dari pengertian public relations, fungsi, tujuan serta aktivitas dari public relations Bab 2 menerangkan perkembangan public relations di dunia bahkan di indonesia Bab 3 menguraikan proses public relations dalam menunjang peran dan aktivitasnya. Bab 4 menjelaskan public dan stakeholder dan bab 5 mengembangkan penjelasan dari PR writing dan media komunikasi PR. Yang nantinya membantu pembaca menambah referensi teknik menulis seorang public relations Bab 6 membahas a theoretical basic for public relations, bab 7 menguraikan etika seorang public relations, bab 8 membahas marketing public relations, dan bab 9 menjabarkan tentang public relations di era digital beserta aktivitasnya. Selanjutnya bab 10 menjelaskan mengenai manajemen isu, krisis dan kebijakan.mulai dari konsep-konsep teoritis menurut ahli sampai teknik-teknik yang bisa diimplementasikan pembaca dalam aktivitas public relations.
Buku ini berisikan konsep-konsep teoritis dan studi kasus mengenai kecerdasan buatan dalam public relations dan jurnalistik yang terdiri dari 10 bab. Bab 1 menjelaskan konsep kecerdasan buatan dalam public relations bagaimana penggunaan kecerdasan buatan dalam public relations dan Memahami kasus, prediksi kecerdasan buatan dalam public relations. Bab 2 menerangkan mengenai dampak kecerdasan buatan pada professional public relations. Bab 3 menguraikan pemanfaatan kecerdasan buatan dalam public relations dan komunikasi. Bab 4 menjelaskan bagaimana public relations dengan mesin kiamat AI, bab 5 mengembangkan penjelasan dari peran AI di masa depan public relations, Bab 6 membahas peran AI dalam komunikasi politik, bab 7 menguraikan model jurnalistik dalam transisi. selanjutnya bab 8 menjelaskan teknologi AI mendorong perubahan jurnalistik, bab 9 membahas proses yang dapat diukur untuk transformasi ruang berita dan yang terakhir bab 10 menjelaskan upaya jurnalistik dan resiko kecerdasan buatan.
Buku berjudul Artificial Intelligence dalam Perkembangan Teknologi Komunikasi. Buku ini merupakan hasil pemikiran dan pengalaman kami selama mengajar beberapa mata kuliah di bidang ilmu komunikasi, seperti perkembangan teknologi komunikasi, ataupun mata kuliah pada ilmu lainnya seperti ekonomi, adminitrasi negara, ilmu pemerintah dan bidang ilmu sosial lainnya. Penulis mencatat bahwa konsep Artificial Intelligence telah menjadi bagian integral dari semua disiplin ilmu. Bidang-bidang seperti perkembangan teknologi komunikasi, ekonomi, sosial dan politik memiliki keterkaitan erat dengan konsep ini. Hubungan AI dalam menunjang semua aktivitas memiliki dimensi yang unik dan penuh tantangan karena melibatkan sikap dan perilaku manusia yang bergantung dengan kecerdasan buatan. Kehadiran AI menambah kompleksitas dalam dinamika perkembangan teknologi komunikasi. Untuk memanfaatkan kecerdasan buatan penting untuk memahami kredibilitas dan objektifitas yang dihasilkan. Perkembangan ini juga menjadi tantangan bagi ilmuwan dan praktisi komunikasi dan praktisi bidang lainnya untuk menghasilkan materi ajar yang relevan dan berkualitas.
Directory of the alumni of Bandung Institute of Technology.
Qualitative Research Methods is a comprehensive, all-inclusive resource for the theory and practice of qualitative/ethnographic research methodology. Serves as a “how-to” guide for qualitative/ethnographic research, detailing how to design a project, conduct interviews and focus groups, interpret and analyze data, and represent it in a compelling manner Demonstrates how qualitative data can be systematically utilized to address pressing personal, organizational, and social problems Written in an engaging style, with in-depth examples from the author’s own practice Comprehensive companion website includes sample syllabi, lesson plans, a list of helpful website links, test bank and exam review materials, and exercises and worksheets, available upon publication at www.wiley.com/go/tracy
This volume gathers selected peer-reviewed papers presented at the XXVI International Joint Conference on Industrial Engineering and Operations Management (IJCIEOM), held on July 8-11, 2020 in Rio de Janeiro, Brazil. The respective chapters address a range of timely topics in industrial engineering, including operations and process management, global operations, managerial economics, data science and stochastic optimization, logistics and supply chain management, quality management, product development, strategy and organizational engineering, knowledge and information management, work and human factors, sustainability, production engineering education, healthcare operations management, disaster management, and more. These topics broadly involve fields like operations, manufacturing, industrial and production engineering, and management. Given its scope, the book offers a valuable resource for those engaged in optimization research, operations research, and practitioners alike.
Innovation and Best Practices in Hospitality and Tourism Research contains 71 accepted papers from the Hospitality and Tourism Conference (HTC 2015, Melaka, Malaysia, 2-3 November, 2015). The book presents theup-and-coming paradigms and innovative practices within the hospitality and tourism industries, and covers the following topics:Mana
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This book provides students with a clear, contemporary, and fully Canadian context for understanding Organizational Theory and Change. It explores many facets of Organizational Design, including the challenges presented by emerging new technologies and the global environment. It also addresses the key issues and problems that inform the process of organizational change and transformation, identifying direct and clear managerial implications.