Welcome to our book review site go-pdf.online!
You may have to Search all our reviewed books and magazines, click the sign up button below to create a free account.
Management Perspectives on the Covid-19 Crisis
New Zealand (NZ) offers an astonishing story regarding its Covid-19 response. This book argues that NZ offers lessons for business and management actors across various geographical and political contexts in the world. In this book, we draw attention to problems and challenges posed by the Covid-19 pandemic from a functional management and organisational perspective.
New Challenges to International Marketing
Addresses the impact on international marketing of major trends in the external and internal environment of the firm: technology-enabled international marketing research, global account management, procurement and international supplier networks, internationalization of small and entrepreneurial firms, and outsourcing and offshoring.
International Marketing in Fast Changing Environment
Volume 24 of Advances in International Marketing, guest-edited by Professors Jean, Chiou and Zou, considers the impact of major trends in internal and external environments of the firm on international marketing,
Handbook on Global Value Chains
Global value chains (GVCs) are a key feature of the global economy in the 21st century. They show how international investment and trade create cross-border production networks that link countries, firms and workers around the globe. This Handbook describes how GVCs arise and vary across industries and countries, and how they have evolved over time in response to economic and political forces. With chapters written by leading interdisciplinary scholars, the Handbook unpacks the key concepts of GVC governance and upgrading, and explores policy implications for advanced and developing economies alike. p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 10.0px Arial}
Internationalisation of Cluster Organisations
This book presents the results of research conducted on clusters and their internationalisation, highlighting the importance of international collaboration. It shows the possibilities and benefits of internationalisation activities of cluster organisations in increasing the competitiveness of affiliated members. In addition, it offers a detailed evaluation of this type of cluster activities in relation to a range of relevant variables. The research presented here constitutes a valuable contribution to debates concerning cluster internationalisation issues, drawing attention to current trends and presenting a comparison with foreign studies. A particular advantage of the book is that, by focusing on a specific region, namely the Czech Republic, and offering a profound analysis of cluster internationalisation, its findings and recommendations shed new light on internationalisation issues and can further enrich development of such activities among clusters and cluster policies support in other countries. The book will serve as a guide for practitioners, policy makers and academics, and offers insights into the internationalisation of clusters.
The Emerald Handbook of Authentic Leadership
The Emerald Handbook of Authentic Leadership is a quest for interdisciplinary insights arising out of theory and practice. It is intended for a wide readership interested in leadership and leadership authenticity in the contemporary world.
Inequality, Geography and Global Value Chains
This contributed volume provides theoretical and empirical insights into a variety of contemporary issues about inequality, geography, and global value chains in today’s world, where global disruptions are prevalent, globalization is being transformed, and multinational enterprises (MNEs) are under pressure to promote sustainability. Many challenges and tensions created by growing inequality within and between countries, cities, and individuals, coupled with recent disruptions in the global economy, beg important questions regarding the role of MNEs. A valuable resource for scholars and students in international business, the book provides a richer understanding of how MNE activities are being affected by the complex dynamics of the modern global business environment and discusses what strategies they need to implement in order to adapt to a changing world, while accounting for the interests of a broader range of stakeholders.
Evaluating Media Richness in Organizational Learning
The application of emerging multimedia innovations can significantly benefit organizations across different sectors. These tools aid in increasing competitive advantage and optimizing knowledge management. Evaluating Media Richness in Organizational Learning is an essential reference source for the latest scholarly research on the application of computational tools for knowledge management frameworks and strategies in organizations. Featuring a broad range of coverage on topics and perspectives such as web semantics, product innovation, and knowledge sharing, this book is ideally designed for researchers, consultants, practitioners, professionals, and upper-level students seeking current information on ways to facilitate business innovation and achieve competitive advantage.
Multicultural Perspectives in Customer Behaviour
With globalisation taking centre stage in the business world and multiculturalism affecting markets and societies, there is a need to understand the ways that customers respond to the changing marketplace from international and multicultural perspectives. This book is timely in addressing important themes raised in the most recent marketing literature, such as: global consumer culture, and the impact of Western culture on consumer behaviour in other countries; consumer acculturation processes, and the impact on identity conflicts and the strategies people use to manage them; globalisation vs. localised strategies, and the interaction of local and global influences on customer behaviour; clim...
Handbook of Intellectual Property Research
"The relevance of intellectual property (IP) law has increased dramatically over the last several years. Globalization, digitization, and the rise of post-industrial information-based industries have all contributed to a new prominence of IP law as one of the most important factors in driving innovation and economic development. At the same time, the significant expansion of IP rules has impacted many areas of public policy such as public health, the environment, biodiversity, agriculture, information, in an unprecedented manner. The growing importance of IP law has led to an exponential growth of academic research in this area. This Book offers a comprehensive overview of the methods and ap...
