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This book provides a comprehensive, flexible approach to the basic skills of business management with an emphasis on skills and applications. It presents traditional concepts, important contemporary issues, and timeless insights into applying management know-how–all toward the goal of achieving organizational success. Built around the concept of “Core Plus” - a core of chapters covered in most courses, surrounded by a rich selection of optional chapters - enabling flexibility in the way the text is used. Management History, Operations Management, Information Technology in Management, and Creativity and Innovation in Management. For managers at all levels.
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Prepares students to be supervisors in a challenging modern workplace. This book is based on the premise that organizational variables including diversity in the workforce, computer and communication technology, and the design of organization structures are constantly changing
Certo's SUPERVISION prepares students to be supervisors. It is based on the premise that organizational variables like the nature of the workforce, computer and communication technology, and the design of organization structures are changing perhaps more rapidly than at any other time in history. All of these factors have a direct influence on supervisors' roles.
Its Survey for Improving Analysis of the Digital Environment, Survey for Improving Digital Support, and other practical, innovative tools will help you to: comprehend the critical hardware and software issues related to ebusiness; understand factors both inside and outside your organization that can impact its online presence; ensure that your current ebusiness efforts are headed in the right direction - and change course if they are not; coordinate management and workforce to ensure effective ebusiness implementation; set standards of acceptable ebusiness performance and determine if they are met; and build an organizational culture to ensure that ebusiness efforts will succeed over the long run."--BOOK JACKET.
This work provides a current approach to teaching the basic skills of business management. Presenting both time-honoured issues and contemporary concerns, the text addresses the means for handling both to ensure individual success. It covers traditional management challenges as well as contemporary issues related to people, diversity, quality, ethics, and the global environment.
For courses in strategic management or business policy at either undergraduate or postgraduate level, this text provides students with both strategic management knowledge and skills. The second edition continues to provide comprehensive theory coverage, incuding separate chapters on marketing, finance and operations. It includes many new cases, new examples, and applications with increased emphasis on such topics as the role of the board of directors in organizations. There is an increased emphasis on small businesses.
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For courses in International Business. This Global Edition has been edited to include enhancements making it more relevant to students outside the United States An innovative teaching and learning system that captures the spirit of International Business. Based on the authors’ collective teaching and working experience–as well as discussions with hundreds of practitioners, students, and faculty–International Business: The New Realities is a complete teaching and learning system that seamlessly integrates cases, exercises, and videos.
An introduction to management skills combined with today's technology.