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The Perfume Companion is a beautifully illustrated compendium of almost 500 recommended scents. It organizes and explores fragrances in a bid to guide readers toward new favourites. Filled with vibrant descriptions and specially commissioned detailed illustrations that bring the fragrances and their beautiful bottles to life, it is the ideal introduction to the complex world of scent.
Welcome to the jungle... When you've grown up thinking your twenties are all about working hard, playing hard and trying not to get pregnant, life comes at you fast when you go from hump to bump. So you thought adulthood would mean a high-flying career and a luxury lifestyle, but instead have ended up with a Lycra-based wardrobe and a deep fear of what lies at the bottom of the ball-pit in soft play? Join comedian Sophie McCartney as she voyages deep into the uncharted territories of mating, birthing, feral offspring, mums overdoing it at the watering hole, and the perilous viper's nest of the school WhatsApp group. With laugh out loud humour and eye-watering honesty, Sophie shows how whether you've had a day full of whining or a night full of wine, there's joy to be had in the perfectly imperfect wild ride into parenthood.
Every company, product and service is considered to be a brand today. How you manage and grow that brand can make or break your business. This book contains 100 great branding ideas, extracted from the world’s best companies.Ideas provide the fuel for individuals and companies to create value and success. Indeed the power of ideas can even exceed the power of money. One simple idea can be the catalyst to move markets, inspire colleagues and employees, and capture the hearts and imaginations of customers. This book can be that very catalyst. Each branding idea is succinctly described and is followed by advice on how it can be applied to the reader’s own business situation. A simple but potenitally powerful book for anyone seeking new inspiration and that killer application.
Are you looking for a great idea or some inspiration to make your business more effective and cutting edge? Do you need to motivate and inspire your employees, shareholders or customers? Do you need to turbocharge your career? Do you want to do things differently? By starting each day with a new idea, you can meet the challenges of modern-day business and work with energy and creativity. This bumper book contains 365 more great business ideas, one for each day of the year, extracted from the world’s best companies and managers. From marketing to PR, presentations to time management, starting up new businesses to reducing costs, sales to writing great copy, each idea is succinctly described and is followed by advice on how it can be applied to the reader’s own business situation. More Great Ideas a Day… is the companion guide to the best-selling An Idea a Day and offers even more ideas in a simple but potenitally powerful book for anyone seeking new inspiration and that killer application in their business and work life.
Any company - big or small, based in a 30-floor office block or in your kitchen - has the opportunity to grow their business and brand through online marketing activities. For small companies, this is especially the case.
Although the Creeks constitute a sovereign nation today, the concept of the nation meant little to their ancestors in the Native South. Rather, as Steven Peach contends in Rivers of Power, the Creeks of present-day Georgia and Alabama conceptualized rivers as the basis of power, leadership, and governance in early America. An original work of Indigenous ethnohistory, Peach’s book explores the implications of this river-oriented approach to power, in which rivers were a metaphor for the subregional provinces that defined the political textures of Creek country. The provinces nurtured leaders who worked to mitigate dangers across the Native South, including intertribal war, trade dependence,...
In this latest addition to the highly successful 100 Great Ideas series, readers will find a comprehensive guide to overcoming one of the most frequently felt emotions at work today: frustration. Frustration comes in many forms and from many sources—bosses, colleagues, staff, clients, and not to forget, oneself. If left to fester, frustration can quickly impair a person’s ability to work and to lead, and potentially hijack the performance of the entire team and organisation. 100 Great Leading Through Frustration Ideas provides a practical framework for leading yourself and others through frustration. Starting from a simple 5-step plan—Understand, Plan, Act, Observe and Reframe—this wise and wide-ranging guide shows you how to address your frustrations in a fresh and constructive way, and use them as a springboard to new breakthroughs. Author Dr Peter Shaw, who has written three other titles in this series, distils 100 learning points from his vast experience in business and movernment, and conveys them in a highly personable, easy-to-read style.
In this latest addition to the highly successful 100 Great Ideas series, readers will find a comprehensive guide for a leader or a developing leader to make a step change in their effectiveness. The book addresses the question 'What is the step change I need to make to be leading well at the next level?'. Author Dr Peter Shaw, who has written several other titles in this series, distils 100 learning points from his vast experience of over 40 years in business and government, and conveys them in a highly personable, easy-to-read style. This book is divided into 10 sections: Why, What, Who, How, When, Which, Were, Be, Become and Know. These ideas will equip anyone who leads a team with the nec...