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Handbook of Research on Sustainable Tourism and Hotel Operations in Global Hypercompetition
To compete effectively today and remain sustainable over the long term, business organizations must create flexible means of generating competitive advantage given the hypercompetitive nature of the global marketplace in all industries including tourism. The COVID-19 pandemic has exacerbated the situation, thus requiring the tourism industry to reassess itself and realign operations with global and local realities. The Handbook of Research on Sustainable Tourism and Hotel Operations in Global Hypercompetition examines various aspects of the hospitality, recreation, and tourism industries. It contributes empirical research, theoretical development, and current best practices to the field. Covering topics such as sustainable medical tourism, technology acceptance model, and cultural tourism, this major reference work is an essential resource for community leaders, business executives and managers, government officials, librarians, students and faculty of higher education, researchers, and academicians.
Economic, Educational, and Touristic Development in Asia
The progression of the independent states that were created after the collapse of the Soviet Union has become a prevalent area of research as these countries continue to make infrastructural strides. These regions possess vastly desirable natural resources including oil, gas, and minerals, causing this section of the world to have rising global importance as they continue to improve their economy, educational systems, and tourism industries. Economic, Educational, and Touristic Development in Asia is a pivotal reference source that provides a thorough examination of the contemporary progression of several recently formed countries within Central Asia. While highlighting topics such as hospit...
e-Consumers in the Era of New Tourism
This book focuses on the role of e-consumers and e-marketing in the era of new tourism. It addresses themes such as the tourism "prosumer" at work, the evolution of tourism services, the collaboration and co-creation, as well as the e-complaint behavior of e-consumers in tourism. It also discusses topics such as mobile marketing, gamification as a marketing communication tool, the impact of social media on tourism consumers, and the use of e-loyalty programs in the accommodation sector. Students taking e-marketing and market research courses in tourism can use this work as a source book for the principles of new marketing management. e-Consumers in the Era of New Tourism serves as a helpful resource for practitioners, as well as researchers and students of e-marketing.
Handbook of Research on Applied Social Psychology in Multiculturalism
Social psychology is the scientific study of how the thoughts, feelings, and behaviors of individuals are influenced by the actual, imagined, and implied presence of others. In this definition, scientific refers to the empirical investigation using the scientific method, while the terms thoughts, feelings, and behaviors refer to the psychological variables that can be measured in humans. Moreover, the notion that the presence of others may be imagined or implied suggests that humans are malleable to social influences even when alone, such as when watching videos or quietly appreciating art. In such situations, people can be influenced to follow internalized cultural norms. Social psychology ...
Handbook of Research on Global Business Opportunities
In the modern globalized economy, it is important for businesses of all sizes to take advantage of the opportunity to enter diverse markets around the world. Through an international presence, organizations can remain competitive. The Handbook of Research on Global Business Opportunities combines comprehensive viewpoints and research on various business enterprises from around the world in companies of all sizes and models, discussing different aspects and concerns in the global business environment such as corruption, taxation, supply chain management, and economic impacts. This handbook is an essential reference source for business executives from both large and small firms, business scholars, researchers, academics, students, and professionals.
Entrepreneurship Education in Tourism and Hospitality Management
Entrepreneurship education is a rapidly evolving field that is critical to the development of well-equipped and competent business leaders. The importance of training the future generation of managers and leaders cannot be overlooked as they play a vital role in ensuring the survival of various industries and companies. Entrepreneurship Education in Tourism and Hospitality Management provides an in-depth look at various cases of entrepreneurship education in the tourism and hospitality industries across the world as well as their recent changes and developments. This book also advances the literature in the field of entrepreneurship education by broadening the discussion on the recent trends and ongoing challenges to include perspectives on creating the next generation of tourism and hospitality entrepreneurs. Covering topics such as digital education and tourism sustainability, this reference work is ideal for administrators, academicians, policymakers, entrepreneurs, scholars, researchers, practitioners, instructors, and students.
Strategies for Promoting Sustainable Hospitality and Tourism Services
Tourism marketing is a vital tool in promoting the overall health of the global economy. This brings necessary revenue to particular regions of the world that have limited revenue producing resources and provides an opportunity for tourists to explore another culture, therefore building tolerance and overall exposure to different ways of life. Strategies for Promoting Sustainable Hospitality and Tourism Services is a crucial scholarly source that discusses interdisciplinary perspectives in the areas of global tourism and highlights cultural boundaries of strategic knowledge management through case studies. Featuring research on topics such as consumer behavior, cultural appreciation, and global economics, this book is ideally designed for academicians, research scholars, marketing professionals, graduate-level students, and industry professionals.
Global Applications of Multigenerational Management and Leadership in the Transcultural Era
While much thought has been given to how business leaders and managers can obtain the most productivity from Millennials (Generation Y) and subsequent groups such as Generation Z, the true challenge is far more complex. The workforce of the near future will be a multigenerational one, featuring members from between four and six generations in one organizational setting. This situation is made even more complex and challenging with the effect of today's globalization, which has created worldwide hypercompetition in organizations that often involves members from multiple cultures who speak different languages. How to effectively handle such a diverse population is increasingly a key concern fo...
