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Ellen DeGeneres
Ellen tells the story of her childhood in Louisiana and Texas, to her success as a stand-up comic and being one of the most recognizable faces on television.
Oprah Winfrey
A biography of the entertainer who has gained fame from her popular daytime talk show.
Content Marketing
Social media, mobile devices, blogs and more have made it prime time for good storytelling. Author and entrepreneur Sherry Beck Paprocki has written this quick guide for telling good stories in consistent and compelling ways via a variety of modern techniques. As vice president of the American Society of Journalists and Authors, Paprocki has recognized a confluence in today's marketplace: businesses and nonprofits need expert storytellers to create their content and plenty of independent writers are willing to help them. Paprocki, an author of The Complete Idiot's Guide to Branding Yourself (Alpha, 2009) and others, was among thought leaders who recognized that social media would rock the branding world. Now, as an award-winning writer, author and owner of R.S. Rock Media, Inc., she shares insider tips to creating the best content possible aimed specifically at the audience you need to target.
Martha Stewart
Martha Stewart's advocacy of homemaking has made her a household name synonymous with meticulous decorating and hostessing. A business owner, author, editor, and former stockbroker and fashion model, Stewart established a brand that has spawned numerous books, a national magazine, two popular daytime television programs, and lines of merchandise for national department stores. Though she served five months in prison in 2004 after being convicted of lying to investigators about a stock sale, she bounced back to make an even bigger name for herself upon release. ""Martha Stewart"" illuminates the life of one of the most successful businesswomen of our time.
Diana, Princess of Wales
Biography of Diana, Princess of Wales, who rose above personal difficulties to become a noted champion of humanitarian causes.
The Complete Idiot's Guide to Branding Yourself
A brand new look at a time-tested business practice Using powerful techniques refined in the heat of business competition, this book guides readers in defining and building a personal brand that is distinctive, relevant, and consistent. It includes: • An in-depth understanding of the principles of successful brand building-in any context • Practical tools to build and manage powerful relationships • Strategies for aligning personal brand values with an employer's brand values, and making brand-building a successful endeavor for both • Advanced techniques to continually refine your unique personal brand
Freelance Fancy
Freelance Fancy: Your Guide to Creating Spiritual Health, Wealth and Happiness from Gig Work offers the tips necessary to quickly launch a lucrative and fulfilling career. Find the answers to these questions and more: How do you set up a freelance business? Where do you find clients who need your help? Do you have the discipline required for flexible work? Can you really earn six figures a year from a gig career? How can freelancing wrap around your family life? How can your niche focus inspire your creative soul? What does risk-taking mean to solopreneurs? How can your work inspire greater spiritual health? Author Sherry Beck Paprocki has written an intensely personal tale of how she built ...
Oprah Winfrey
* Critically acclaimed biographies of history's most notable African-Americans * Straightforward and objective writing * Lavishly illustrated with photographs and memorabilia * Essential for multicultural studies
Bob Marley
* Critically acclaimed biographies of history's most notable African-Americans * Straightforward and objective writing * Lavishly illustrated with photographs and memorabilia * Essential for multicultural studies
Katie Couric
Millions of people start each day by watching Katie Couric on theaToday Show. She has demonstrated an incredible work ethic and determination in her rise to prominence in the cutthroat business of television journalism and incredible strength as she raises her daughters alone after the passing of her husband. This title reveals the personal side of Couric."
