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Mass Media
Mass media has become an integral part of the human experience. News travels around the world in a split second affecting people in other countries in untold ways. Although being on top of the news may be good, at least for news junkies, mass media also transmits values or the lack thereof, condenses complex events and thoughts to simplified sound bites and often ignores the essence of an event or story. The selective bibliography gathers the books and magazine literature over the previous ten years while providing access through author, title and subject indexes.
Mass Media/mass Culture
An overview of the effects of mass media on culture
Interpreting Contemporary Christianity
In this multidisciplinary interpretation of world Christianity and the changing shape of the global religious landscape, scholars consider the complex dynamics shaping Christianity's recent expansion in all parts of the globe. They view the explanations of homogenization or American cultural influence as being necessarily limited and point to the far more varied intersections of external influence and indigenous appropriation. The geographical coverage and the voices from various corners of the globe exemplify the shift of Christianity's center of gravity away from the northern hemisphere. New voices, new methods, and new perspectives emerge here. Contributors: Afe Adogame Edith L. Blumhofer Joel Carpenter Paul Freston Anthony dela Fuente Jehu J. Hanciles Brian M. Howell Ogbu U. Kalu Sebastian C. H. Kim Philomena Njeri Mwaura John Parratt Dana L. Robert Brian Stanley Diane Stinton Feiya Tao Kevin Xiyi Yao
The Influentials
Although opinion leadership has been the subject of numerous studies, in areas ranging from politics to fashion and in many societies and cultures, The Influentials represents the first systematic analysis of the concept. It offers a multidisciplinary presentation of the definitions, typologies, methods, and findings of opinion leadership, from its early formulation, through the emergence of the first empirical evidence, to the most recent research. Weimann examines opinion leadership and personal influence in a number of areas, including marketing, public opinion and elections, education, fashion, science, agriculture, and health care. He also examines the growing criticism of the model based on theoretical and empirical weaknesses of the original concept and evaluates for the first time modifications that have emerged, including a new measure (the PS Scale) and its testing and application. The final chapters for the first time link opinion leadership with the important theoretical and research tradition of agenda setting.
Reelpolitik II
With reference to eight classic American movies, this text explores the political ideologies thrumming through the American psyche during the Cold War period.
War, Image and Legitimacy
This book examines how image affects war and whether image affects our understanding of war. Crucially, how can moving-image representation of conflict affect the legitimacy, conduct and outcome of contemporary warfare? The collapsing Twin Towers of September 11; the hooded figure at the Abu Ghraib prison in Iraq; the images of beheadings on the internet; the emaciated figure in a Bosnian-Serb concentration camp; the dancing flashes across the skylines of Baghdad as US-led air bombardment deals blows to another ‘rogue’ regime: such images define contemporary conflict. Drawing on a wide range of examples from fiction and factual film, current affairs and television news, as well as new digital media, this book introduces the notion of moving images as the key weapons in contemporary armed conflict. The authors make use of information about the US, the UK, the ‘War on Terror’, the former Yugoslavia, former Soviet states, the Middle East and Africa. War, Image and Legitimacy will be of great interest to students of war and security studies, media and communication studies, and international relations in general.
Political Campaign Communication
Now in its seventh edition, Political Campaign Communication provides a realistic understanding of the strategic and tactical communication practices utilized in contemporary political campaigns. Trent, Friedenberg, and Denton's classic text has been updated to reflect recent election campaigns, including the 2010 congressional elections and the initial stages of the 2012 presidential election. In addition, the authors have examined the expanding role of the internet in political campaigns. Political Campaign Communication continues to be a classroom favorite a thoroughly researched, insightful, and reader-friendly text."
